Shoppers ‘avoid retailers that don’t offer returns’
More than half (53%) of shoppers are avoiding retailers that don’t offer free returns and more than a third (34%) of shoppers avoid shopping with retailers with no clear returns or exchange policy.
brands
Beeswax expands ‘Bidder as service’ ad platform with new EMEA team
Ad tech firm Beeswax is expanding in Europe with the appointment of four new team members to help more businesses across EMEA improve their branding and performance on programmatic video, native and display advertising.
Global ad channel trends: Social and video to dominate in 2020, despite measurement concerns
2020 is set to see a significant rise in digital ad spend, as marketers look to optimise their media mix, according to new research.