Traffic surge: 13 million Brits to shop online this Black Friday
1 in 5 UK shoppers are abandoning the high street and heading online for deals and discounts this Black Friday, according to new research.
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Guest comment: Increasing the duration of Black Friday
Sean Rusinko, Global Director of Retail & Hospitality at Sitecore, looks at what the high street can expect from Black Friday this year and how retailers can prepare to ensure a successful event?
Data analytics to drive competitive advantage during Black Friday sales
With Black Friday just around the corner, Helena Schwenk, Market Intelligence at Exasol, looks at how data analytics will be pivotal in helping brands understand historical performance to forward plan for this year’s sales as well as optimise on customer behaviour like never before.
A Successful Omnichannel Experience Goes A Long Way This Black Friday
With shoppers expected to break the spending record this year, Sean Durkin, Head of Enterprise, UK & Ireland, OpenText, considers how retailers can maintain best practice when it comes to customer experience, despite high traffic levels.
Virals of the year: Coca Cola celebrates bubbles in Brazil to get over 120m views
One of the most viewed ads of the 2019 came from Coca-Cola Brazil, which celebrates the energising effect of a coke’s signature bubbles.
eBay, Gumtree and Motors.co.uk launch eBay Motors Group to enhance dealer offering
eBay Motors, Gumtree Motors and Motors.co.uk have today announced they are launching a combined platform for automotive dealers under a new B2B brand – eBay Motors Group.
Happy Socks chooses Sitoo mPOS to accelerate global growth
Swedish sock retailer Happy Socks has chosen Sitoo as its global mobile point of sale (mPOS) system.
Is Black Friday a con? 95% of deals ‘cheaper or same price, after sale
Up to 95% of products in Black Friday deals are cheaper or the same price after the sales day, according to new research.
Fiverr launches online store for influencers
Online market place for freelance services Fiverr has expanded into influencer marketing.
Black Friday is m-commerce bonanza: Brits most likely to buy between 7-10am
The popularity of Black Friday keeps rising in the UK. According to the British Retail Consortium, Black Friday searches overtook Boxing Day for both 2017 and 2018. However Bloomreach statistics suggest that 2019 will be the year of the ‘mobile Black Friday’, as consumers look to bag deals on the move in their largest numbers … [Read more…]