Google has overtaken Facebook for the first time for the quantity and quality of app downloads driven by its advertising.
Coronavirus week 5: Online grocery and streaming traffic surge (but tourism and real estate suffer)
Traffic to online grocery stores shot up +84% in the last week, contributing to an overall +161% increase in visits since February 16th as the outbreak started to global, according to new research.
Spoon Guru launches Immunity Support TAG in wake of Covid-19
London-based global AI food technology start-up Spoon Guru, the has announced the launch of a new ‘Immunity Support TAG’ in the wake of Covid-19, to help consumers find foods online and in stores to strengthen their immune system.
Over 100 YouTube influencers unite to tells fans to stay at home
More than 100 YouTube stars and celebrities have rallied together to create a video, urging their fans to “stay home” during the coronavirus outbreak.
Massive surge in use of fintech apps: 72% rise in Europe amid lockdown
Coronavirus-triggered social distancing, isolation and lockdowns have driven-up the use of financial apps in Europe by 72% in a week, according to new data.
Online retailer donates 5,000 compression socks to help Scotland’s nurses fight fatigue
Glasgow online travel accessories retailer Trtl, whose sales have dropped 95% in the past two weeks has donated 5,000 pairs of compression socks to help Scots nurses combat Covid-19.
Microsoft buys Affirmed Networks to boost 5G
Microsoft has bought Affirmed Networks, a company that provides networking solutions for telecom operators, with a ficus in 5G and edge computing.
Virus shutdown ‘makes content marketing more important than ever’
As the coronavirus shuts down major trade shows, industry gatherings and customer events around the world, digital content has become indispensable in driving business opportunities, market education and customer engagement in 2020, but many firms aren’t keeping pace.
Gen Z ‘prefers YouTube over TV and Netflix’
Gen Z favours watching YouTube over TV and other streaming platforms, with 33% of respondents admitting they had gone on to purchase something having it featured or reviewed on YouTube, according to new research.
Poor eCommerce planning and execution will cost direct to consumer brands £304k in 2020
The research, from Greenlight Commerce and BigCommerce, questioned 100 UK-based eCommerce decision-makers within the D2C sector, found that brands expect to waste £146k on poor eCommerce planning and £158k on poor eCommerce execution next year. The survey finds that D2C retailers expect to allocate £1.198m on eCommerce projects in 2020, but almost a third (31%) … [Read more…]