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Google expands £30 Chromecast to Europe and Canada: A TV game changer?

March 20, 2014

Google has launched its £30 Chromecast TV dongle iacross Europe and Canada this week, taking on the likes of Apple TV, Roku and Sky’s Now TV.

Uncategorized advertising, analytics, Android, Apple, apps

Sony tests virtual reality headset ‘Project Morpheus’

March 20, 2014

Sony has unveiled its virtual reality headset ‘Project Morpheus’ designed to work with PS4.

Uncategorized content, games, media

EMEA digital ad trends: How are advertisers measuring mobile success?

March 20, 2014

More advertisers in the Europe, Middle East and Africa (EMEA) region are turning to mobile to drive audience traffic and brand awareness than ever before, according to data from Millennial Media.

Uncategorized advertising, apps, Entertainment, Europe, media

Top 9 retail search tips: Lessons from Germany and beyond…

March 20, 2014

Marino Casucci, International Sales Director, FACT-Finder looks at how European retailers are creating the finest shopping experiences, and offers 9 key tips to get the most out of shopping and search.

Uncategorized advertising, brands, content, ecommerce, Germany

What is your mobile recruitment strategy? (Infographic)

March 20, 2014

More than ever job seekers are using mobile devices to browse for career opportunities over the internet, but few businesses have their career pages optimised for the mobile. Fewer still have invested enough to make their application process painless on a mobile. This infographic from Staff.com looks at why brands should take mobile recruitment seriously … [Read more…]

Uncategorized brands, infographic, smartphones

Google reveals smartwatch platform ‘Android wear’

March 19, 2014

Google is bringing Android to wearable devices with a new platform that lets developers create apps for upcoming smartwatch devices.

Uncategorized analytics, Android, apps, brands, content

WhatsApp founder denies plans to open user data to Facebook ads

March 19, 2014

WhatsApp founder Jan Koum has dampened “careless and inaccurate” rumours about possible changes to the messaging app’s privacy policies following its $19bn Facebook takeover.

Uncategorized advertising, email, Facebook, Privacy

Video case study: How Jamie Oliver’s YouTube channel got 600,000 subscribers

March 19, 2014

For years, Jamie Oliver’s Food Tube channel on YouTube had low engagement and flat subscriber numbers. This case study looks at how the team behind the channel created online buzz and interactive elements (including the chance to slap the celebrity chef himself) to help it become one of YouTube’s most successful food channels with 1.8 … [Read more…]

Uncategorized, Video content, YouTube

Cloud storage wars: Google Drive slashes monthly prices to $1.99 for 100GB

March 19, 2014

Google has cut the price plans for its Drive service dramatically, charging just a fifth of Dropbox’s prices for a monthly 100GB of data, as the internet giant gets serious about becoming the dominant player in the growing cloud storage market.

Uncategorized Apple, Google, Microsoft

Starbucks plans ‘order ahead’ mobile service

March 19, 2014

Starbucks is planning to launch a smartphone service that lets consumers order coffee before they get to a store, via its mobile app.

Uncategorized retail
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