Snapchat has now overtaken Twitter for daily users, a good indicator of its explosive growth, accoridng to a news report.
Can big data predict Euro 2016 winner?
Tumblr and Yahoo Sport have predicted the winner of UEFA EURO 2016, with Germany defeating Spain in the final for the championship, according to data analysis.
EU vote fiasco: UK extends deadline after site crashes [UPDATED]
UK Prime Minister David Cameron has said that the Government may extend the EU voter registration deadline, after the official website crashed in the final hours, leaving many people unable to take part in the upcoming referendum. UPDATE: The deadline for registering to vote in the EU referendum has been extended until Thursday (9th June), … [Read more…]
Top global brands: Google regains top slot from Apple
Google has regained the crown as most valuable global brand ahead of Apple, while Vodafone retains UK top spot, according to a new report.
Getting personal: how BYOD is influencing the passenger experience [INFOGRAPHIC]
The digital traveller prefers their own devices for a more connected inflight experience and are increasingly switching to use of their own devices during flights, according to new research.
Mobile ad blocking rises to 22% across world
The World Advertising Federation (WFA) called for the industry to take more responsibility against mobile ad blocking, as a new report reveals that 22% of mobile users are employing some form of filtering software.
Political dilemma: BuzzFeed ends Republican Party’s ad contract over Trump
BuzzFeed has ended an advertising agreement with the Republican National Committee that both parties signed back in April 2016 due to a disagreement over its Presidential nominee Donald Trump.
La Redoute begins digital marketing push with Visual IQ
French fashion retailer La Redoute has chosen Visual IQ, the leading cross channel marketing attribution company, to grow its customer base as it continues its transition into a digital retailer.
Right to reply: Big Data ‘Payoff’ depends on clear objectives
Last month’s Capgemini and Informatica’s The Big Data Payoff report reveals the successful habits of profitable Big Data teams. Peter Ruffley, Chairman at Zizo argues that the key to big data success is to start from the desired business outcomes.
Top tips: A guide to implementing custom apps to meet business needs
Many firms have turned to apps to reduce inefficiencies, with off-the-shelf apps being the favourable option. However, apps of this type tend to be generic in order to appeal to a wide audience. Andrew LeCates, Director, Solutions Consulting, FileMaker, Inc, argues why custom apps could be the answer for their business.