The world’s future battlegrounds will be in cyberspace warns Mark Mason, CEO of smartphone app developer Mubaloo, and the British media seem to be treating the threat as a big joke.
Boosting conversion rates: Frequent testing is key
Companies can improve conversion rates and business performance by adopting a more systematic and comprehensive approach to testing and optimisation, according to research published today by Econsultancy and RedEye.
UK Govt. to spend £650m on fighting cybercrime
The Prime Minister has pledged to spend £650 million, over the next four years, on managing the risks associated with cyberspace.
Steak lures Yahoo’s! Nick Gill to MD Australia role
Steak, the digital marketing services agency, announces the appointment of Nick Gill as Managing Director of Steak Australia.
Top 10 social network audiences worldwide
Russians are the heaviest social networkers worldwide in terms of time spent per user, while Brits hold the fourth spot, according to a new study.
Online Xmas 2010: The retailers give their views
With UK shopper expected to spend £6.4bn in December, up from £5.5bn last year, how are retailers preparing for the busiest time of the year? Trade body IMRG and consultancy Capgemini caught up with some of the key players in the UK ecommerce industry for their thoughts…
Right to reply: Were Bill Gates’ shoes too big for Ray Ozzie to fill?
He was expected to fill Bill gates Shoes at Microsoft, but Ray Ozzie’s departure from Microsoft has surprised many in the industry. Richard Edwards, Ovum principal analyst, takes at look at the implications for the software giant in the future.
Third of world will be online by end of year- UN report
The number of web users will surpass two billion this year, approaching a third of the world population, but developing countries need to step up access to the vital tool for economic growth, according to a report from a United Nations agency.
Right to reply: Location Based Advertising – A useful service in a connected, digital world
As advertisers and publishers wise up to audience targeting techniques, Motti Kushnir, Chief Marketing Officer at location based services specialists, Telmap, looks at the benefits of making adverts personal.
1 in 8 kids have ‘had upsetting experiences online’
More than one in eight children have been bothered or upset by online content finds a report published today based on interviews with 23,000 young people across Europe.