UK shoppers buy more products online and spend more money than internet users in any other European country, according to new research.
AOP survey reveals “New Rules of Engagement” for online content
The Association of Online Publishers (AOP) unveils its first research study “The New Rules of Engagement”. The new research examines advertising engagement: the relationship between consumer engagement with website content and particularly their reaction to advertising on different website types: original content sites, portals and social networks.
New social network offers ‘Facebook for careers advice’
A new social network, called WYGU or (When You Grow Up) has launched, offering an online mentoring platform that matches people to appropriate careers.
Auto Trader runs first ‘floating’ mobile ad for FIAT
Motoring website Auto Trader has launches a new floating advertising format running exclusively on its mobile homepage.
US shoppers get clicking online after Thanksgiving turkey- research
The US holiday shopping season is starting earlier, with Thanksgiving now marking the start of the online shopping frenzy this festive season, according to new research.
Top tips: ICO’s code of practice- Keeping one step ahead
Information Commissioner’s Office is set to expand its powers in the UK, meaning companies have to be more careful than ever when handling consumer data. Roger Llewellyn, CEO of data analysis expert, Kognitio, looks at how firms can avoid treading on the toes of the ICO as it plans to reveal the results of its … [Read more…]
Small firms ‘hit hardest by the big chill’
Temperatures expected to drop below -20 with severe weather warnings for the next two weeks issued by the Met Office. More and more companies are struggling to keep their offices open and it couldn’t come at a worse time as the UK economy gears up for Christmas.
‘White knuckle bargain hunters’ wait until Christmas Day to buy gifts
Around seven million people in the UK are waiting until Christmas Day to buy friends and family presents this year, according to new research.
UK’s top e-retailers ‘under-prepared for Mega Monday ‘
Poor preparation from UK e-retailers could result in lost sales on the UK’s biggest online shopping day, Mega Monday.
Murdoch to sell off Myspace?
News Corporation is reportedly willing to sell Myspace, the former social media market leader it bought back in 2005.