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SPAM brands hires social media agency

February 17, 2011

The iconic SPAM meat brand is set to launch a new social media strategy fully integrated with above the line activity in the UK.

Uncategorized advertising, brands, digital marketing, Facebook, marketing

Adidas brings personal coaching to Android mobile users

February 17, 2011

The adidas miCoach app for Android has launched, giving mobile users a personalised fitness training program with voice commands.

Uncategorized Android, Google, sport

First look: Nokia reveals Windows 7 phone designs

February 16, 2011

Nokia has unveiled the first concept designs of its Windows 7 Mobile phones, following its tie-up with Microsoft.

Uncategorized, Video Microsoft

Guest comment: Customer feedback: the death of market research?

February 16, 2011

In the age of real-time communication, when consumers can communicate with – and about – brands via a myriad of digital channels and social networks, will market research be replaced by more innovative ways of garnering customer insights? Piers Alington CEO of Feedback Ferret explores the issues.

Uncategorized advertising, brands, marketing, media, technology

Top 5 Hot Topics at Mobile World Congress 2011

February 16, 2011

As Mobile World Congress gets underway in Barcelona, widely regarded as one of the biggest mobile events in the calendar, Juniper Research reveals the hot topics at this year’s show.

Uncategorized Android, apps, brands, Google, iPad

Morrisons buys baby goods website Kiddicare

February 16, 2011

Morrisons has bought baby goods website Kiddicare for £70m, marking the supermarket chain’s first move in building an online non-food business.

Uncategorized technology, UK

Right to reply: Android’s 2011 growth will be tempered by fragmentation

February 16, 2011

Google’s Android operating system became the largest global SmartPhone software last year. However, according to Ben Trewhella, CTO of app developer Mubaloo, it will take time before Android apps reach the ‘best in class’ apps available on the iPhone.

Uncategorized agencies, Android, Apple, apps, brands

App store GetJar gets $25m funding boost

February 16, 2011

Open app store GetJar has raised $25 million in Series C funding from Tiger Global Management.

Uncategorized advertising, Android, Europe, global, Google

Microsoft revamps Windows Phone 7 ahead of Nokia partnership

February 16, 2011

This week, in Steve Ballmer’s keynote address at Mobile World Congress 2011, Microsoft announced a variety of new features coming to its Windows Phone 7 smartphone operating system.

Uncategorized Microsoft, music, Samsung, smartphones, Twitter

Tremor Media boosts mobile video ads with Transpera Mobile buy

February 16, 2011

Tremor Media has bought mobile video firm Transpera, as the online ad network expands to mobile.

Mobile, Uncategorized advertising, analytics, marketing, media
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