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Microsoft’s biggest gamble yet: Multi-platform Windows 8 goes live

October 26, 2012

Microsoft has launched Windows 8, designed to run on PCs, tablets and smartphones, as the software giant looks to take on Apple and Google in the lucrative mobile operating system market.

Uncategorized Amazon, Android, Apple, apps, content

Microsoft's biggest gamble yet: Multi-platform Windows 8 goes live

October 26, 2012

Microsoft has launched Windows 8, designed to run on PCs, tablets and smartphones, as the software giant looks to take on Apple and Google in the lucrative mobile operating system market.

Uncategorized Amazon, Android, Apple, apps, content

Facebook shares rise after 32% revenue boost

October 26, 2012

Things are finally looking up at Facebook after its disastrous IPO in May, as the world’s largest social network recorded its largest share rises as a public company on the back of better than expected results.

Uncategorized advertising, Facebook, smartphones

Top 50 US sites: Pinterest hits mainstream

October 26, 2012

Pinterest has entered the top 50 most visited US sites, attracting 25.3 million vistors during September, according to new data.

Uncategorized comScore, Facebook, Google, media, Microsoft

What makes a TV ad effective? 5 tips to link message with impact

October 26, 2012

Making sure that consumers remember not only an ad but the brand behind it is the key to advertising effectiveness. A recent Nielsen analysis of CPG TV ads from 2012 in the US found that Ocean Spray’s signature “Men in a Cranberry Bog” commercial tops the list of ads that not only resonated with consumers, … [Read more…]

Uncategorized advertising, analytics

Marketers ‘failing to tie social media with lead generation’

October 26, 2012

While most marketers use social media to create brand awareness, they are failing to use the channel to capture information on leads, according to new research.

Uncategorized email, marketing, media, UK

Email marketing’s consumer approval ratings at ‘all time high’ (Infographic)

October 26, 2012

Consumer approval ratings of email marketing remain at an all time high, with volumes rising as more people sign up to receive more emails for a second successive year, according to new research.

Uncategorized brands, content, email, infographic, marketing

UK becoming a ‘nation of returners’

October 26, 2012

Two in five consumers (41%) buy multiple sizes of the same garment when shopping online, just to check the fit – and then send the ‘wrong ones’ back, according to a new survey.

Uncategorized UK

Right to reply: What a revamped StumbleUpon means to the digital space

October 26, 2012

The new look StumbleUpon has launched this week. Harvey Sarjant, Director of Business Development Europe, at RadiumOne looks at how StumbleUpon is making itself a major player in the social arena and why consumers like the discovery journey to find new content.

Uncategorized advertising, content, Europe, Facebook, Twitter

Zynga to axe 5% of workforce

October 25, 2012

Zynga plans to shed 5% of its workforce, as the embattled games developer looks to save money following waning demand for some its its titles.

Uncategorized email, Facebook, games, Japan, media
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