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Uncategorized

Third of graudates choose PR- survey

August 19, 2011

Almost a third (29%) of graduates want to work in public relations (PR), according to a survey designed to measure graduates’ perceptions of industry.

Uncategorized advertising, marketing, security

Budweiser to sponsor Facebook’s first-ever live football match

August 18, 2011

Budweiser is to broadcast the FA Cup first round match between Ascot United and Wembley FC on its Facebook fan page, marking the first live broadcast of any sport on the social network.

Uncategorized Facebook, global, marketing, sport, UK

Ofcom forces BT to cut rural broadband charges for competitors

August 18, 2011

BT is being forced by industry regulator Ofcom to drop its wholesale price by 12% each year until 2014, meaning many rural broadband customers could see their bills lowered.

Uncategorized broadband

Online retail: UK sees slowest sales growth in 18 months

August 18, 2011

The latest figures from the IMRG Capgemini e-Retail Sales Index have revealed a slowdown in the performance of the online sales market, with year-on-year growth at its lowest level since January 2010.

Uncategorized content, retail, technology, Travel, UK

Right to reply: iZettle set to conquer UK payments landscape

August 18, 2011

The latest indispensible app to add to the already seemingly indispensible smartphone is the iZettle — a payment service that makes it possible for anyone to take chip and pin card payments. Justin Schamotta at Choosetakes a closer look…

Uncategorized comScore, retail, smartphones, Twitter, UK

Cadbury chocolate bars turned into augmented reality games

August 18, 2011

blippar, a free smart phone app that converts real world images into virtual experiences, has launched in partnership with Cadbury UK and Ireland.

Uncategorized brands, games, images, technology, UK

PAYG mobile users ‘spend up to 2 weeks a year browsing retail sites’

August 18, 2011

Mobile marketing firm Velti revealed results from a UK consumer retail survey, including the fact that Pay-As-You-Go (PAYG) users spend an average of 13 days a year browsing retail sites on their mobile devices.

Uncategorized advertising, Amazon, brands, eBay, Europe

Interactivity ‘key to mobile advertising’

August 18, 2011

UK consumers are willing to engage with mobile advertising as long as it proves an engaging experience, according to a new report.

Uncategorized advertising, marketing, music, sport, UK

IgnitionOne buys ad exchange AdJug

August 17, 2011

Digital marketing technology firm IgnitionOne has acquired AdJug, a display advertising exchange for unsold premium inventory.

Uncategorized advertising, agencies, brands, digital marketing, eBay

Top 5 tips: What does the ideal affiliate look like?

August 17, 2011

Choosing the right affiliate marketing partners can be a difficult job for publishers. Owen Hewitson, Client Strategist, Affiliate Window & buy.at, lists 5 key qualities to help the decision making process easier…

Uncategorized analytics, email, Facebook, marketing, Twitter
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