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Guest comment: When social media becomes the Elephant in the Room

March 5, 2013

With corporate scandals hitting the headlines, companies can no-longer elude the evolution of social media. Jason Woodford, CEO at one of the UK’s leading digital marketing agencies SiteVisibility, suggests that the horsemeat scandal can be used as a platform on which to finally inform and educate company directors the world-over that social media is no … [Read more…]

Uncategorized agencies, brands, digital marketing, Facebook, Google

Tesco Blinkbox expands into books and music

March 5, 2013

Tesco has expanded its video streaming service Blinkbox with new music and ebook stores, as the UK-based supermarket giant looks to rival web giants such as Amazon, Google and Apple in the lucrative mobile entertainment market.

Uncategorized advertising, Amazon, Apple, Entertainment, Europe

Smartphone shopping trends: Brits going mobile for shopping deals on the go (Infographic)

March 5, 2013

UK smartphones are increasingly turning to their phones for shopping, with half happy to spend over £10 via their mobiles, according to this new infographic from Intela.

Uncategorized brands, email, infographic, retail, smartphones

enthuse.me helps people showcase their ‘personal brand’

March 5, 2013

A new online tool, enthuse.me, has gone live, letting users show off examples of their best work to potential employers, clients or colleagues.

Uncategorized content, Facebook, marketing

Evernote resets all passwords after hack

March 4, 2013

Evernote has reset all 50 million user passwords after it became the latest in a string of high profile technology firms to be hit by hackers.

Uncategorized Apple, content, email, Facebook, technology

Facebook finally buys Atlas to boost ad tools

March 4, 2013

After weeks of rumours, Facebook has bought Atlas from Microsoft for an undisclosed sum, as the social network looks to boost its ad targeting capabilities.

Uncategorized advertising, Facebook, Microsoft, technology

Plans for ‘.uk’ domains put on hold

March 4, 2013

UK domain registry Nominet has shelved plans for a shorter “.uk” country code domain, following a three-month consultation.

Uncategorized security, UK

Right to reply: Sky’s O2 takeover- 5 ways it will shake up the industry

March 4, 2013

Following the announcement that BskyB is to takeover O2 broadband, Emeka Obiodu, telco strategy analyst at Ovum looks at five key ways the purchase will shake up the UK’s telecoms and digital industry.

Uncategorized broadband, Europe, global, local, media

UK car insurance: Go Compare tops Google ad listings

March 4, 2013

Go Compare has held on to its lead in Google advertising listings for car insurance despite Google’s share of search visibility for car insurance in Paid Media having increased on the previous quarter, and rival comparison sites having likewise grown their share of voice, reveals the latest research from leading independent digital marketing agency, Greenlight.

Uncategorized advertising, digital marketing, Google, marketing, media

Glow’s ‘Engagement Accelerator’ boosts Facebook newsfeed ads

March 4, 2013

Facebook ad technology firm Glow Digital Media has launched the ‘Engagement Accelerator’, designed to get the most out of newsfeed ads.

Uncategorized brands, Facebook, images, marketing, media
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