Google privacy chief steps down
Google’s first privacy director, Alma Whitten, is to step down after three years in the role.
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Twitter offers tips for businesses
Twitter has revamped its business resource section with marketing tips, a glossary, and ideas on how to promote on the micro-blogging site.
Right to reply: How the biggest DDOS attack in history could have been easily avoided, or not
One of the biggest DDoS attacks in history occurred last month, targeting SpamHaus. The attacks started earlier in the month, as part of the Spammer-Anti-Spammer wars and reached its peak last week. David Gibson, VP of Strategy, Varonis, looks at the industry implications of the attack, and offers tips on how to be better equipped … [Read more…]
Domestic locations dominate Hotel searches: London and Edinburgh top the list
Consumer online searches for hotels in London, Manchester, Edinburgh, York and Cardiff proved to be the most popular in February, hauling in over 307,000 queries, reveals the latest quarterly search data from digital marketing agency, Greenlight.
Amazon to buy social network Goodreads
Online retailer Amazon is to buy book discovery and recommendation website Good Reads for an undisclosed sum.
The value of a mobile ad: Google debuts calculator for advertisers
Google has launched a mobile ad calculator, designed to help advertisers predict the return on investment for their smartphone and tablet campaigns.
April Fools' day round-up: Top 7 internet pranks
April Fools’ day has become a big event on the internet, as the web is flooded with pranks (and companies try to get a bit of free publicity). We’ve rounded-up some of the best spoofs to hit the web this year- including YouTube ‘shutting down’, Twitter charging for vowels and Sony’s tech for pets.
April Fools’ day round-up: Top 7 internet pranks
April Fools’ day has become a big event on the internet, as the web is flooded with pranks (and companies try to get a bit of free publicity). We’ve rounded-up some of the best spoofs to hit the web this year- including YouTube ‘shutting down’, Twitter charging for vowels and Sony’s tech for pets.
Android vs. iOS: Differences every marketer needs to know (infographic)
With Android and iPhone now combining for nearly 90% of the U.S. smartphone market, many app developers and marketers are concentrating their efforts on serving the majority of smartphone users through these two platforms- but as this comScore infographic shows, there are some key differences.
Video viral of the week: Carlsberg spoofs Apple store hype in Cider ad
Swapping electronic Apples for edible ones, this commercial from Carlsberg brand Somersby Cider has become a YouTube hit, racking up over 1 million views within a week and plenty of social media shares. See why it’s our video viral of the week below…