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LinkedIn is seen as a marketing and sales tool, not networking

February 6, 2020
LinkedIn is seen as a marketing and sales tool, not networking
LinkedIn is seen as a marketing and sales tool, not networking

Most professionals no longer see LinkedIn as a platform for valuable business networking but for marketing, sales and recruitment, according to new research.

Social marketing, Privacy

Google reveals YouTube revenues for first time (as traditional ads start to slow)

February 4, 2020

Google’s parent company Alphabet has published details of its YouTube and cloud business for the first time, as the firm’s traditional search and banner ad businesses continues to slow.

Ads, Search, Social, Video, Viral advertising, Amazon, Google, Search, YouTube

Top 10 cybersecurity influencers worldwide

January 31, 2020
Top 10 cybersecurity influencers worldwide
Top 10 cybersecurity influencers worldwide

As cybersecurity grows in importance, which influencers are proving most popular on social media? New research reveals the top 10.

Social Amazon, analytics, global, media, security

Facebook boosts ad-tracking controls in UK

January 31, 2020
Facebook stops collecting iPhone app data for ads
Facebook stops collecting iPhone app data for ads

Facebook has launched a new tool that lets people see which apps, businesses and websites are sharing their information with the social network.

Ads, Social advertising, apps, Facebook, UK

Snapchat debuts Bitmoji TV- a personalised cartoon TV series (starring you)

January 31, 2020
Snapchat debuts Bitmoji TV- a personalised cartoon TV series (starring you)
Snapchat debuts Bitmoji TV- a personalised cartoon TV series (starring you)

Snapchat is launching Bitmoji TV, an animated personalised content series for that features Snapchatters and their friends’ Bitmoji avatars in every episode.

Content, Mobile, Social content, Entertainment, technology

Social media use ‘spans almost half global population’

January 31, 2020

Nearly half of the world’s population (3.8 billion people) now uses social media and 298 million new people came online in the past year, according to new research.

Social advertising, Amazon, apps, brands, China

Instagram ditches IGTV video button due to ‘lack of use’

January 23, 2020
Instagram ditches IGTV video button due to 'lack of use'
Instagram ditches IGTV video button due to 'lack of use'

Instagram has removed a button that was at the top of people’s feeds and directed people to IGTV, its long-form video hub, saying very few users have been clicking on it.

Mobile, Social content, media, video, YouTube

What was the biggest new digital breakthrough of the decade? Vote here!

January 22, 2020
What was the biggest new digital breakthrough of the decade? Vote here!
What was the biggest new digital breakthrough of the decade? Vote here!

As the 2010’s comes to an end, we rounded up the most important and innovative tech products, trends, and breakthroughs that have shaped how we use technology. Take part in our poll below…

Ads, E-commerce, Online advertising, Online video, Search, Social, Video, Viral technology

Infographic: The 30 most popular social media influencers in the world

January 22, 2020

Over the last decade we’ve seen the rise in social media influencers grow and saturate the market, but which online identities are generating the most attention? A new infographic looks at the most popular social media influencers (according to Google).

Ads, Social, Viral Google, infographic, media

Trustpilot reveals how every company invites and receives reviews

January 17, 2020
Trustpilot reveals how every company invites and receives reviews
Trustpilot reveals how every company invites and receives reviews

Trustpilot has launched ‘Transparent Inviting’ – a platform that provides consumers with more insight into how companies receive, invite and respond to reviews.

E-commerce, Social UK
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