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Online advertising

2020 for influencer marketing – the year it all changes?

December 19, 2019

Infleuncer marketing has boomed in recent years. But as brands and consumers get more savvy, what will the next decade hold? Adam Williams, CEO of Takumi, takes a look… It was a tricky start to the new year for Instagram and the influencer marketing industry. In January, the release of two high profile documentaries around … [Read more…]

Ads, Content, Online advertising, Social, Video, Viral brands, content, Facebook, marketing, media

Chrimbo limbo: Advertisers should save some budget for post Xmas shopping frenzy

December 17, 2019
Chrimbo Limbo: Advertisers should save some budget for post Xmas shopping frenzy
Chrimbo Limbo: Advertisers should save some budget for post Xmas shopping frenzy

Brands are right to cash in on festive fever in the run up to Christmas, but new insights from eBay Advertising UK reveal an overlooked opportunity for advertisers to engage with time-rich consumers in the often-neglected ‘Chrimbo limbo’ period between Christmas and New Year’s Day.

E-commerce, E-commerce and E-retailing, Online advertising advertising, brands, Christmas, eBay, retail
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