News Archives

Top analytics tips: Turning the tide on business intelligence failure

September 14, 2018

When does business information become a business disadvantage? Robert Dagge, Managing Director, Dynistics, explains that no business is unique, just different and the use of pre-defined charts that are industry honed by experts can deliver those desired business insights within hours, not days, weeks or months.

UK’s SDL partners with Alibaba for web hosting service across Asia

September 14, 2018

UK software and translation company SDL has formed a strategic partnership with Alibaba Cloud to launch a co-developed solution designed to help global brands launch and grow their digital business across the China and Asia markets.

Digital marketing trends: attention spans aren’t shrinking, they’re evolving

September 14, 2018

Attention spans are not shrinking, rather they are evolving to be more selective, according to a new research.

Alibaba partners Mail.Ru for Russia ecommerce expansion

September 13, 2018

Chinese ecommerce giant Alibaba has joined forces with a state fund along with telecom company MegaFon and internet firm Mail.Ru Group as part of a new ecommerce venture in Russia.

Creative protection or ‘link tax’? EU votes for controversial internet copyright law

September 13, 2018

The European Union Parliament voted has overwhelmingly to approve a copyright reform that have been criticised for being harmful to an open internet.

Top 10 most relevant brands in the UK: Lego, Apple and Playstation lead the way

September 12, 2018

Apple, Lego and PlayStation are the most relevant brands to UK consumers according to the new prophet brand relevance index.

Stena Line introduces first AI-assisted vessel

September 12, 2018

As a central part of Stena Line’s efforts to reduce fuel consumption and minimise environmental impact, the company is now running a pilot study where artificial intelligence technology is implemented on board vessels.

Bank of Mum & Dad: 62% of students hope parents will fork out for uni essentials

September 7, 2018

University freshers will be calling on ‘bank of mum and dad’ as they start the new semester, with 62% of students hoping their parents will cover university essentials and tech equipment, according to new research.

Top tips: What marketing pros can learn from the Great British Bake Off

September 6, 2018

With Britain’s best-loved show making its triumphant return, Gemma Sowerby, consultant at LEWIS Global Communications and Director of Women in Media looks at what marketing professionals can learn from the Great British Bake Off.

AI to spur global economic growth- report

September 6, 2018

Artificial intelligence (AI) could add $13 trillion to worldwide economic output by 2030, equivalent to about 1.2 per cent of additional GDP growth a year, according to a new report.