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News

Lush shuts social media channels: “We’re tired of fighting algorithms”

April 11, 2019

Cosmetics chain Lush is closing down some of its social media accounts this week after growing “tired of fighting with algorithms” and will only speak to customers via a live online chat function.

Ads, Content, News, Social email, Facebook, media, technology, Twitter

Facebook plans to scan people’s photos into their own ads

April 10, 2019
Facebook plans to scan people’s photos into their own ads
Facebook plans to scan people’s photos into their own ads

Facebook has filed a patent for a new system that passes user’s personal photos to advertisers, making users the stars of online ads.

Ads, Content, News, Regulation, Social advertising, brands, content, Facebook, images

Web developer trends: Python beats Java as code of choice

April 10, 2019

Over half of web developers have written their first line of code by the time they were sixteen, and Python is now the most popular programming language, according to a new global sirvey.

Content, News China, France, Germany, global

Data, Technology, Creative And Strategy: The Perfect Digital Storm

April 10, 2019

There are three layers of the digital landscape: technology, artificial intelligence and experiences. Kelly Allison, founder and MD of digital comms and brand experience agency KVA, argues that many companies aren’t using the right tools to their full advantage, and this is often due to them simply not understanding what’s out there and how to … [Read more…]

Ads, Content, News, Video advertising, analytics, brands, content, marketing

Game of Thrones global stats: Jon Snow and Daenerys most popular (but China likes Tyrion)

April 10, 2019

Ahead of the highly anticipated final series of Game of Thrones, which is due to hit screens Sunday April 14th, Taboola – the leading content discovery platform – has created a GOT infographic to find out which characters are the most popular based on articles read.

Content, News China, content, global, infographic

Gameloft picks PubMatic for programmatic in-app ads

April 10, 2019

Mobile games developer Gameloft is working with Pubmatic to run in-app advertising across its roster of titles.

Ads, Content, Mobile, News advertising, apps, brands, games, global

Artificial Artists creates ‘DIY’ CGI platform for brands and ad agencies

April 9, 2019

Start-up tech company Artificial Artists has created a platform enabling brands and ad agencies to now create and manage their own CGI assets and campaigns in a way that promises to disrupt the traditional approach to CGI content production.

Content, News advertising, agencies, brands, content, Facebook

Targeting TV viewers: What’s the difference between Game of Thrones and Stranger Things fans?

April 9, 2019

Game of Thrones fans are more likely to be cat-owning country music fans than the general population, while Stanger Things viewers are more likely to own a dog, according to new research.

Ads, News, Video brands, games, music, UK

Instagram influencer marketing service announces two senior appointments

April 9, 2019

Following a period of rapid growth, leading Instagram influencer marketing service, Takumi, has announced two new senior appointments – a promotion and new hire for the business.

News advertising, brands, marketing, media, technology

Top 20 ‘Superbrands’: Amazon gaining most relevance

April 8, 2019

Amazon is the brand Brits consider to be gaining the most relevance compared to the past, beating 1,595 other brands in the Superbrands ‘Relevancy Index’. The online giant pipped German discount grocer Aldi to top spot while its peer Lidl placed sixth.

Ads, Content, E-commerce, News Amazon, Apple, brands, Facebook, Google
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