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Mobile

Samsung reveals foldable phone and 5G Galaxy model

February 21, 2019

Samsung has unveiled its much-hyped Galaxy Fold, a smartphone with a second flexible display that opens out to offer a tablet-sized device, for a hefty price.

Mobile, News, Video, Viral Apple, apps, Samsung, smartphones, technology

Verizon Media adds six native ad features for brands

February 21, 2019

Verizon Media is expanding its native ad capabilities with an advanced suite of features within its ‘Moments’ platform.

Ads, E-commerce, Mobile, News brands, content, media

Linguistics and AI: Helping marketers get over the language barrier to go global

February 20, 2019

To be successful in a global landscape, businesses need to be able to engage with customers in their own language. But how can this be achieved at scale and with high quality translation? SDL’s Future State of Content EBook examines how embedding machine learning technologies into the content supply chain can help streamline efforts and … [Read more…]

Ads, Content, Mobile, News brands, content, global, technology

Smart speaker usage ‘now reaches 13% of internet users’ in developed markets

February 20, 2019

More than one quarter of respondents indicated integration with services and devices was the most important feature of smart speakers.

Ads, Content, Mobile Amazon, Australia, brands, Brazil, Entertainment

Top 7 smart tech: Laundry folding robots and recipe suggesting fridges among most wanted

February 20, 2019

Smart thermostat which automatically adjusts based on an individual’s body temperature, is the smart technology Brits would most like to have in their home, according to new research.

Ads, Content, Mobile games, local, technology, UK, video

Six-second ads: The secret to success

February 14, 2019

Why do some six second ads fail to engage while others make an impact in such a short space of time? New research uncovers six key factors that can make a difference in this increasingly popular ad format.

Ads, Content, Mobile, News, Video, Viral advertising, brands, content, global, media

Harrods or Greggs? What your dating app says about you

February 13, 2019

As Valentine’s Day comes around once more, new research looks into the social media habits of dating app users, and the brands they are most likely to interact with.

Ads, Content, Mobile, News, Social apps, brands, Facebook, marketing, media

Snapchat comeback: Chat app beats estimates and stems decline in users

February 7, 2019
Snapchat smashes revenue estimates as users and messages soar in lockdown
Snapchat smashes revenue estimates as users and messages soar in lockdown

Despite a tough year for the company and intense competition from the likes of Instagram and TikTok, Snap latest results seem to indicate a resurgence for the platform.

Ads, Content, Mobile, Social advertising, Amazon, Android, apps, brands

Spotify buys two podcast giants

February 6, 2019

Spotify has bought two of the largest podcasting producers in the world, Gimlet Media and Anchor.

Ads, Content, Mobile, News, Video Amazon, content, media, music, video

Americans now see as many Super Bowl ads on YouTube as on live TV

February 5, 2019

In the US, 42% of American football fans have watched ads from the big game on YouTube, equal to the amount that watched those ads on broadcast/cable TV networks, and more than any other digital platform, according to an Ipsos sports viewing study.

Ads, Content, Mobile, News, Social, Video, Viral Amazon, global, Google, Microsoft, Search
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