Airbnb to go public in 2020 after WeWork IPO collapses
Home-sharing app Airbnb has announced plans to go public in 2020, after becoming another success story of the growing gig economy sector.
Mobile
Mobile ad trends: Clicks rise (but conversions still lag behind desktop)
Mobile ads are on the rise, with 60% of ad clicks coming from a mobile device over the past 12 months, but desktop converts almost 60% more than mobile, according to new research.
Location Sciences strikes deal with African premium ad network Vicinity Media
Mobile location data and intelligence firm Location Sciences has announced a contract with Vicinity Media, Africa’s first premium location-based ad network.
Uber rival Kapten offers free ride when reunited with driver
Ride-hailing app Kapten is rewarding passengers with a free ride when they’re reunited with a driver they’ve previously used.
Global ad channel trends: Social and video to dominate in 2020, despite measurement concerns
2020 is set to see a significant rise in digital ad spend, as marketers look to optimise their media mix, according to new research.
Uber to cut 435 tech jobs amid more financial losses
Uber has laid off 265 engineers and 170 members of its product teams as the ride-hailing app and tech firm looks to save costs following heavy losses.
Brits increasingly prefer bots to humans for customer service
The research, from Capgemini Research Institute, quizzed over 12,000 consumers and 1,000 business executives. The study, entitled Smart Talk: How organizations and consumers are embracing voice and chat assistants, also found that there is an increasing pace of change over the past 12 – 24 months, 40% of those now using voice assistants have started … [Read more…]