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Mobile

Europeans spend more time than ever reading emails (but only open 10%)

October 4, 2016

Europeans are spending over a third of their waking day on email, but that email marketing campaigns are failing to engage them as well as they once were, according to new research.

Ads, Mobile apps, brands, content, digital marketing, email

Millennials watch 4 times as much online TV as Boomers

October 4, 2016

Millennials spend 25 minutes more each day watching web TV than Gen X and four times as many as baby boomers.

Content, Mobile, Video global, media

The evolution of video games [INFOGRAPHIC]

October 3, 2016

From Pong to Pokemon Go!, this infographic from Lottoland looks at the biggest video games over the decade, and tracks the rise of mobile and augemeted reality gaming.

Mobile Android, games, infographic, Microsoft, UK

Quarter of Brits think a robot would provide better customer service than a human

October 3, 2016

New research conducted by the leaders in enterprise information management, OpenText, reveals that over a quarter of British consumers (27%) believe a robot would provide better customer service than a human.

Ads, Mobile, Social analytics, brands, Europe, Google, government

Lovie Awards winners announced: Annie Lennox named ‘Person of the Year’

September 30, 2016

The winners of sixth annual Lovie Awards Was announced this week, with the best of the European internet honoured.

Ads, Mobile, News advertising, Android, apps, content, email

‘Adblockalypse Now’: how disruption in the publishing industry will create a better experience for consumers

September 30, 2016

The rise of ad block is fuelling lots of experimentation in marketing. Aly Nurmohamed, VP, Global Publisher Strategy at Criteo looks at how blockers are pushing the industry forward.

Mobile advertising, Apple, apps, brands, content

How much does it cost to create an app?

September 30, 2016

App marketing is growing in popularity, but costs of creating apps can vary greatly. This new infographic from biznessapps looks into the costs and time needed to get the most out of apps.

Mobile apps, infographic, marketing

Over 55s are prepared to spend £5k on a holiday – even out of season

September 30, 2016

Consumers aged 55 and above are now prepared to part with £5k for off peak travel abroad, but travel brands are failing to serve tailored ads on relevant channels to capture this audience.

E-commerce, Mobile brands, content, email, Facebook, marketing

Apple and Bluetooth: the new shining beacon of retail?

September 29, 2016

By ditching the headphone jack, Apple is turning its users onto the possibilities of Bluetooth- and the word of tracking beacons guiding shoppers round stores. David Philippson, Managing Director – Mobile Solutions, Criteo looks at how beacons will bridge the gap between ionline and offline retail.

E-commerce, Mobile Apple, brands, marketing, retail, technology

End of an era: BlackBerry stops making phones

September 29, 2016

Blackberry will no longer make handsets, as the once market leading smartphone pioneer shifts focus onto software, such as its BBM chat app.

Mobile Android, Apple, BBC, Google, Samsung
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