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E-commerce

Millennials to lead mobile Christmas shopping spree [INFOGRAPHIC]

November 24, 2015

It’s going to be a digital Christmas, with 42% of all consumers (and 60% of millennials) planning to do more Christmas shopping on their smartphone or tablet this year than last year, according to a new survey.

E-commerce, Mobile analytics, apps, Australia, brands, Christmas

IBM’s Watson predicts top Christmas gifts

November 20, 2015

IBM has launched a retail app powered by its AI tool Watson to help make the holiday season easier for shoppers.

E-commerce, News Apple, apps, brands, Christmas, media

Google brings TrueView and Shoppable videos to AdWords for Christmas

November 19, 2015

Google has launched two of its video ad formats on AdWords, as the internet giant gears up for the festive shopping frenzy.

Ads, E-commerce, Video Christmas, Google, video, YouTube

Black Friday leads to ‘Out Of Stock Saturday’ [INFOGRAPHIC]

November 18, 2015

Black Friday will cause £160million worth of stock to be returned over the Christmas period, according to a new report.

E-commerce Christmas, infographic, marketing

Top ecommerce tips: Don’t be caught out this Black Friday

November 18, 2015

With the festive shopping frenzy looming, Campbell Williams, Director of Strategy and Marketing at Six Degrees Group discusses the importance of IT infrastructure the busy time of Black Friday.

E-commerce ecommerce, marketing, retail, technology, UK

Amazon takes Pantry service to the UK

November 16, 2015

Amazon is taking on UK supermarkets, launching its ‘Pantry’ service delivering grocery goods to Prime customers.

E-commerce Amazon, Germany, Japan, UK

Half of Instagrammers ‘use networks to research products’

November 16, 2015

Across five of the biggest platforms, users on Instagram who are most likely to see social networks as a viable channel for product/brand research, according to new data from Global Web Index.

E-commerce, Social Facebook, global, Twitter

Pollinating a sweet omnichannel experience [INFOGRAPHIC]

November 16, 2015

As more customers use both the online and offline world to make their buying decisions, new research looks at the ever-more complex path to purchase.

Ads, E-commerce infographic

eBay Advertising debuts ‘predictive targeting’ tool to reach parents

November 13, 2015

eBay Advertising has launched a new, predictive targeting tool for identifying and segmenting five different types of ‘parent’ shoppers on the online marketplace.

Ads, E-commerce advertising, agencies, brands, Christmas, eBay

China’s Singles Day breaks ecommerce records

November 12, 2015

China’s online shopping holiday ‘Singles’ Day’ has broken all previous records, lead by ecommrce giant Alibaba, with a shopping total was bigger than Facebook’s entire revenue last year.

E-commerce analytics, China, comScore, ecommerce, Facebook
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