Is Showrooming the Future of the High Street?
One in four retailers now expect physical stores to become more like showrooms in the future, where consumers can sample products instore to buy online, according to new research.
Author: Kevin
Thomson Lakes and Mountains targets affluent travellers with page takeover
Thomson Lakes and Mountains, part of the Specialist Holidays Group (SHG), has launched a new online marketing campaign to promote summer holidays.
Google and EU ‘reach deal’ over search monopoly case
Google’s revised proposals to settle an EC antitrust investigation over its search results has reportedly been accepted by the agency.
Video viral of the week: Zuckerberg (and goat) star in Facebook Home launch ad
Facebook Home is the social network’s boldest mobile move yet- so much so that founder Mark Zuckerberg himself is starring in one of the launch ads (alongside a screaming goat naturally). See why it’s our video of the week below…
The content marketing landscape in 2013 (infographic)
As consumers become more savvy and demanding when it comes to online ads, with content marketing growing in importance as a result. This infographic from Content Amp looks at the key technology suppliers and platforms in content marketing, which covers everything from analytics to content generation and SEO to social.
YouTube adds ‘tape mode’ to celebrate 57 years of VHS
To mark its 57th anniversary, the iconic VHS cassette has been honoured by YouTube this week, with a ‘tape mode’ option on selected videos.
US women ‘control the purse stings’ for household spend
US women are spending more money that men spend, and also watched more video than men, according to a new report from Nielsen looking at US shopping habits.
Luxury brand Swarovski begins European digital push
Creative studio Perfect Fools has created a pan-Europe, online, campaign which will launch this week to promote Luxury brand Swarovski’s high end Optik binoculars.
UK job data: Most media firms creating jobs this year
Over half (56%) of firms in the media sector will create jobs this year, consistent with the national cross sector average, according to new research from Barclays.
Crimestoppers selects Jaywing to optimise digital presence
Jaywing has been appointed to design and develop a new, fully responsive and socially integrated digital presence for independent charity Crimestoppers, after a competitive five-way pitch.