Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

Author: Kevin

‘Clicks outpacing bricks’ for younger shoppers

April 23, 2013

Despite coming of age during hard economic times, younger European consumers that are 25 through 34 years old are more likely to engage in online spending than other groups, and are helping propel the growth of e-commerce in the region, according to an ecommerce expert.

Uncategorized ecommerce, Entertainment, Europe, France, Germany

Men more likely than women to shop via their mobiles

April 23, 2013

Technology appears to be playing a role in reversing the stereotype of the male dislike of shopping. As the number of people owning a smartphone continues to rise, research from Kantar Media’s Global TGI (www.globaltgi.com) reveals that men lead the way when it comes to mobile shopping.

Uncategorized apps, Australia, brands, Brazil, France

IPC debuts ‘inspired conversations’ for brand engagement

April 23, 2013

IPC Media has launched Inspired Conversations, a new ad platform that lets brands engage with consumers across the publisher’s websites.

Uncategorized advertising, agencies, brands, content, Facebook

Video viral of the week: Durex helps relationships go the distance with ‘Fundawear’

April 22, 2013

Move over sexting… this risqué new viral ad from Durex Australia puts a new spin on long distance relationship with a new way by combining sex and technology. See why its our video viral of the week below…

Uncategorized, Video Australia, Facebook, technology, YouTube

Google chief defends tax record (radio interview)

April 22, 2013

Google’s executive chairman, Eric Schmidt, has defended his company paying just £6m in UK corporation tax, saying the firm was playing a key role in the UK’s high-tech growth.

Search, Uncategorized advertising, Amazon, BBC, Google

Amazon puts 14 TV pilots to public vote

April 22, 2013

Amazon has produced 14 pilot episodes for potential new TV shows, letting viewers have their say on which ones should be turned into a full series.

Uncategorized Amazon, content, Germany, Google, marketing

Game of Thrones (the sales and marketing version)

April 22, 2013

Much like the TV phenomenon ‘Game of Thrones’, the sales and marketing factions of large organisations are often locked in bitter internal feuds. This infographic from Pardot charts the ongoing battle and looks for ways to broker peace between these rival houses.

Uncategorized analytics, CRM, email, infographic, marketing

Case study: Multivariate testing lets Clarks walk in customers’ shoes

April 22, 2013

Back in 2010, Clarks partnered Maxymiser to work on their online optimisation strategy. This case study looks at how, the shoe retailer used customer insight and testing to get a 4.2% uplift in conversion and 900% increase in newsletter sign ups.

Uncategorized analytics, China, ecommerce, email, Europe

Three quarters of major UK retailers ‘do not offer free instore wi-fi’

April 22, 2013

76% of major UK retailers do not offer free instore wi-fi, according to new research from mobile marketing agency Sponge.

Uncategorized advertising, brands, content, email, marketing

Mobiles to generate ‘42 quadrillion Tweets by 2017’

April 22, 2013

A new report from Juniper Research forecasts that the amount of mobile data traffic generated by Smartphones, Featurephones and Tablets will exceed 90,000 Petabytes by 2017, equivalent to almost 42 quadrillion tweets or approximately 7 billion Blu-ray movies.

Uncategorized Europe, global, smartphones
« Previous 1 … 36 37 38 … 221 Next »

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT