Third of Brits ‘now do most of their shopping online’
The average monthly online spend in the UK is double what it was 10 years ago, with almost a third of shoppers expecting to spend even more online in 2013, according to new research.
Author: Kevin
European travel trends: Brits book holidays ‘just four weeks ahead’
British travellers leave it to the last minute, booking just 28 days before departure for summer getaways, according to new research looking into European travel trends.
Red Cross debuts Baby and Child first aid app
The British Red Cross has launched a new app on Apple App Store and Google Play, giving parents advice on first add for their children.
Facebook delays smartphone launch in Europe after disappointing sales
Facebook has postponed the European launch of its ‘First’ smartphone following disappointing US sales and negative feedback.
Google+ mentions ‘generate more revenue than Facebook’ (infographic)
A single share on Google+ is worth more in revenue than a single referral on Twitter and Facebook, according to this new infographic looking at social media trends from Addshoppers.
Cool or creepy? Just 1 in 10 Americans ‘would wear Google Glass’
Only one in 10 American smartphone owners say they would regularly wear Google’s upcoming augmented reality eyewear, citing ‘social awkwardness’ as a key off-putting factor, according to a new survey.
Is Facebook blocking Google’s 1bn bid for Waze?
Social media mapping firm Waze has become the target of a bidding war between Google and Facebook, according to news reports.
New CTO at Hotels.com
Hotel booking site Hotels.com has appointed Stuart Silberg to the position of Chief Technology Officer.
Video viral of the week: Kmart gets cheeky with ‘Ship My Pants’ ad
Sometimes juvenile humour is the key to consumer’s hearts- as shown by this ad for US retailer Kmart, getting tens of millions of viewers within weeks with an ad that repeats the phrase “Ship My Pants”… to promote its delivery service obviously.
Case study: Digital retargeting campaign converts leads into sales
At the start of the year, a leading specialist insurer approached performance marketing company Clash Group for help driving requests for quotes and sales of their small business insurance across the States. This case study looks at how the retargeting digital campaign drove 29,000 individuals to click on the ad over three months.