As more and more people trade their mobiles in for smartphones, can Wi-Fi networks hold under the strain of all the extra bandwidth these new devices use? Justin Schamotta at Chooseisp takes a closer look…
Cyber crime costs the UK economy £27bn a year, the government has said.
Tweetminster, a media utility that uses data to curate news and opinion, has launched a new platform to aggregate and display content around any topic.
Older digital marketing disciplines like Search Engine Optimisation (SEO), Pay-Per-Click advertising (PPC) and email marketing are still seen as more effective than social media for brand building and driving sales leads, according to new research.
Despite a still challenging economy, UK consumers are willing to pay more for brands that deliver simpler experiences and interactions, according to a new study.
Google has launched One Pass, a one-stop destination where users can pay for publications online, taking a 10% commission fee from all transactions.
eBay, Apple, Google, Blackberry and Amazon are the top perfoming brands in terms of social media buzz, according to a new study.
This week saw Apple set up a subscriptions service on its app store. Patrick Mork, Chief Marketing Officer at GetJar, takes a look at the effect the move will have on publishers.
SMEs are wasting time and money on half-baked social media strategies and are, in many cases, oblivious to the simplicity of using Twitter as a marketing tool, according to the findings of a roundtable discussion.
Warner Bros. Digital Distribution has launched the “App Editions” of feature films “Inception” and “The Dark Knight,” giving consumers a new way to own special edition movies with the iPhone, iPod touch and iPad.