Pinterest Promoted Video ads go widescreen
Pinterest has launched a new video format that its testing with advertisers, called ‘Promoted Video at max width’.
Author: Editor
Reddit overtakes Facebook as third most popular site in US
Social forum site Reddit has overtaken Facebook to become the third most visited platform in the US, according to rankings on Alexa, the Amazon-owned Web traffic analysing platform.
LGBT+ business community myGwork gets revamp
Entrepreneurial twins Adrien and Pierre Gaubert are re-inventing the way LGBT+ professionals find and secure jobs with myGwork, the LGBT+ business community.
Social football buzz: Real Madrid won the game but lost the crowd
During the Champion’s League Final last weekend, a staggering 8,366,967 online engagements were directed at Real Madrid in total, but sentiment for the winning club actually fell, according to new research.
Right to reply: Fears surrounding the ethics of AI development risk constraining innovation
Yemi Olagbaiye, Head of Client Services, Softwire, discusses ethical AI and the fears surrounding who should be responsible for how quickly these technologies are emerging.
CRM has yet to win its own budget in two thirds of UK businesses
Just 35% of companies have integrated CRM systems, while two thirds of companies are covering marketing and CRM with the same budget, leaving a third of marketers without plans and processes around the technology, according to new research.
A tale of two tweets: Poundland threatens legal action over Thameslink slur
A tweet from UK rail operator Thameslink backfired spectaularly this week, after an attempt at humour resulted in high street retailer Poundland threatening to sue.
Fuze Tea set to ‘Calm the Commute’ with first GB integrated marketing campaign
Fuze Tea, a new iced tea brand, has launched ‘Calm the Commute’ – a series of unexpected moments for Londoners on their commute home over the next few weeks.
Out-of-home marketing trends: Media buyers ‘undervaluing ad spots’
The most effective out-of-home (OOH) advertising spots often aren’t found in the most obvious locations, according to new research.
Ecommerce trends: Average order value rises for 14th consecutive month
Online retail parcel delivery order volumes were up +13.9% year-on-year in April, according to the latest data from the IMRG MetaPack UK Delivery Index.