Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

Press Association tests ‘early warning news system’ for Twitter

July 3, 2014

News agency The Press Association (PA) has started a three month pilot with RTreporter, an early warning system for detecting news on Twitter.


PA will use the Twitter dashboard in its newsroom and several other departments.
After the Dutch ANP, which has been using RTreporter since the beginning of 2014, PA is the second news agency to adopt this technology.
In newsrooms all over the world Twitter has become one of the leading sources for news. Not only is it useful for tracking stories related to celebrities, politicians and events, but journalists themselves are using Twitter as a way to keep in touch with their audiences. However, monitoring and curating the sheer millions of tweets put out daily is still proving to be a very difficult task.
The RTreporter system assists journalists from various PA departments in finding news or newsworthy items through Twitter. The Dutch start-up RTreporter uses algorithms and semantic analysis to scan, filter and arrange UK tweets and visualize them in a dashboard.
Tony Watson, Managing Director of PA, said: “We believe that tools like RTreporter can give news agencies an edge in finding news first. This technology can also help us raise awareness in the newsroom that social media is an important source of news”.
Bert Kok, one of the founders of RTreporter, said: “We are working closely with news agencies like PA and ANP on the further development of the dashboard. We strongly feel that newsrooms need automation to help them in the news gathering process and cope with the ever growing number of news sources. With RTreporter we can help them with that”.
www.pressassociation.com
www.rtreporter.com

Uncategorized agencies, media, technology, Twitter, UK

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT