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Business training game turns players into CEOs

March 11, 2014

A new business training game, ‘Planet Jockey’ has gone live, with the aim of helping players understand the key pressures of being in charge of a FTSE 100 company.


planet%20jockey.jpg
The game was created by employee engagement firm Planet Jockey with digital agency Cyber-Duck. The registration-only game is aimed at firms looking to train their staff on making business decisions.
The ‘emotional intelligence leadership game’ is based on a recently released book The Case of the Missing Cutlery – A Leadership Course for the Rising Star, written by Planet Jockey Founder & Chairman, Kevin Allen.
The Planet Jockey Game is a multi-level, reality-based leadership training game that puts players in the CEO hot seat. Players are presented with the challenge of leading a troubled organisation by applying emotionally intelligent techniques to build a high-performing team, give them purpose, deal with setbacks and rally the company to success.
“Gamification is a powerful tool that can be used in any organisation’s digital engagement strategy. If designed correctly a game has enormous potential to enable people to learn, develop new skills and even change their behaviour” said Danny Bluestone, MD of Cyber-Duck. “The key to making this happen is to make the game fun, and inject it with interactive and engaging elements.”
Cyber-Duck collaborated with Planet Jockey, authors of the game, to build the user experience and technical execution of the game, applying their accredited user-centric design approach and gamification best practises.
“We set out to provide companies with an entertaining and highly engaging way to prepare young talent for 21st century leadership, and decided to create a game that delivers an entertaining and interactive life-like simulation,” says Kevin Allen. “We selected Cyber-Duck because of their brilliant track record in digital engagement.”
The game logic, data processing and CRM system were developed based on Laravel 4, a PHP-based MVC framework. The game screens themselves were designed to work optimally on laptop and desktop computers using HTML5, CSS3 and Angular JS.
www.cyber-duck.co.uk
The game can be accessed here: http://planetjockey.com/ (registration required)

Uncategorized CRM, UK

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