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Month: September 2017

UK mobile trends: Smartphones now twice as popular as PCs for going online

September 20, 2017

Twice as many adults now use the internet on a smartphone than do on a desktop computer, as smartphones have become the most popular device for going online at every hour of the day, according to new research.

Content, Mobile analytics, Search, smartphones, Travel, UK

Trainer brand Swear London gets “360 ecommerce site”

September 20, 2017

Cult designer footwear company Swear is working with agency Matter Of Form (MOF) to launch a 360° eCommerce site for customisable trainers.

Content, E-commerce brands, ecommerce, marketing

Most European consumers ditch businesses that don’t meet their customer experience expectations

September 20, 2017

There has been a significant shift in the balance of power between consumers and businesses, with customers increasingly willing to judge organisations harshly if they don’t meet their customer experience expectations, according to new research.

Ads, E-commerce apps, Europe, France, Germany, government

Technology ignorance “will cost UK independent retailers dearly this Christmas”

September 20, 2017

Just 7% of SME decision makers surveyed in the retail sector invest in technology to meet peak periods, like Christmas, which could put themselves at a clear disadvantage against the online and high street giants.

E-commerce Amazon, Christmas, retail, technology, UK

Waze and Spotify come to Apple devices to adapt music to navigation

September 20, 2017

Originally on Android only, Waze is excited to announce today that the Spotify integration feature will now be available on iOS too.

Content, Mobile Android, Apple, apps, music, UK

Bing teams up with Booxscale to offer one click pizzas and plumbers

September 19, 2017

British start-up Booxscale has announced a partnership with Microsoft, allowing UK-based Bing, Cortana and Skype users to order pizza and hire handymen, all with the press of a button.

Search apps, images, local, Microsoft, Search

Sadiq is right: Why London needs a chief digital officer

September 19, 2017

London Mayor Sadiq Khan is set to intention to appoint London’s first Chief Digital Officer (CDO). Dale Lovell, Chief Digital Officer and UK Managing Director (MD) at ADYOULIKE, looks at why the role of CDO has become so important, with just 500 CDOs in this role in 2013.

Ads, Content government, technology, UK

Google and Facebook dominate UK digital ad market

September 19, 2017

Google and Facebook will continue to dominate the digital advertising landscape in the UK, according to eMarketer’s latest ad forecast.

Ads, Search advertising, agencies, brands, Facebook, Google

eMarketer: Google and Facebook dominate UK Digital Ad Market

September 19, 2017

Google and Facebook will continue to dominate the digital advertising landscape in the UK, according to eMarketer’s latest ad forecast.

Ads, Search, Social advertising, agencies, brands, Facebook, Google

Facial recognition marketing firm OfferMoments gets £1.5m funding boost

September 18, 2017

Facial recognition ad platform OfferMoments has received a £1.5 million boost to help fund its new innovative Out-Of-Home-advertising service.

Ads advertising, marketing, technology
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