Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

Celebrity photo scandal: Apple says hackers guessed iCloud passwords

September 3, 2014

Following this week’s nude celebrity photo scandal, Apple has claimed that its iCloud storage system was not breached in the attack- instead hackers were able to guess their passwords by observing their behaviour online and in TV interviews.


icloud%20password.jpg
After an internal investigation, Apple said a ‘targeted attack’ on some user accounts led to the release of nude celebrity photos but that it found no breach of its cloud storage system.
“After more than 40 hours of investigation, we have discovered that certain celebrity accounts were compromised by a very targeted attack on user names, passwords and security questions, a practice that has become all too common on the Internet,” Apple said on Tuesday.
‘None of the cases we have investigated has resulted from any breach in any of Apple’s systems including iCloud or Find my iPhone. We are continuing to work with law enforcement to help identify the criminals involved.’
The Apple statement suggested that the celebrities had their accounts hacked by using easy-to-guess passwords, or by giving up their personal data to cybercriminals posing as Apple, a technique known as ‘phishing.’
The statement was the first since the release at the weekend of private, nude pictures of dozens of celebrities including actress Jennifer Lawrence and top model Kate Upton.
‘When we learned of the theft, we were outraged and immediately mobilised Apple’s engineers to discover the source,’ the Apple statement said.
The FBI confirmed it was investigating.
‘The FBI is aware of the allegations concerning computer intrusions and the unlawful release of material involving high-profile individuals, and is addressing the matter,’ the US law enforcement agency said.
‘Any further comment would be inappropriate at this time.’
Bad timing ahead of cloud payments launch?
The news comes one week before Apple is expected to unveil the latest version of the iPhone, with new features that would increase the amount of private, valuable information stored with the company.
Apple has said the new iPhone’s software will feature a way to collect and share health-related data. Another new feature is expected to allow users to pay for real-world items with their iPhone using credit cards stored on iTunes.
Two-factor authentication to stay safe
Apple had more than 320 million accounts for its iCloud service as July 2013. The online system stores photos, music, emails and other data from Apple devices. It also supports other services such as Apple’s Find My iPhone feature that allows people to locate phones that are misplaced or stolen.
Apple suggested that users make sure they have a strong password and they enable two-step verification—a security feature that requires users to first type a password and then perform a second step, such as typing in a code received by text message.
Apple and others offer customers so-called two-factor authentication, an extra layer of security that will allow users to reset a password through a code sent to an email or phone.
Watch this video from the Daily Telegraph expalining how to stay safe with cloud storage:

Uncategorized, Video Apple, email, music, security

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT