Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

Tesco and Asda cooperate in online food intolerance scheme

August 9, 2011

Tesco and Asda have released their food databases in an initiative created by FoodWiz as an app on mobile phones to help all those people with food intolerances, IBS and coeliac disease.

FoodWiz is an application for smart phones available on the iPhone and Android based phones to help people with food selection and healthy eating.
Its solution helps the increasing number of people suffer from food intolerance, and food related medical conditions, such as diabetes, cardiovascular disease, and obesity.
The solution is designed to improve the food shopping experience, by focusing on the specific information that a Consumer wants when they buy a food product.
FoodWiz is a mobile phone application which uses the camera on the iPhone, iPod touch, iPad2 and over 40 Android phones to identify items by barcode. A Consumer registers an account with the FoodWiz Web site, selects the information that they would like to receive, and then downloads the software and database of information to the phone.
Once they have received the database, they don’t need a signal on your phone to go shopping with FoodWiz. Just like SatNav systems sold in the UK, Consumers can update our database as little or as often as they like.
As of August 2011, the FoodWiz database provides information on 86,543 food products sold in the UK. Using our patented technology, the current database occupies only 11 megabytes of storage memory on the phone.
That’s less than 0.01% of the capacity to store the data on FoodWiz supported phones. Storing the database on the phone returns information on a product almost instantly from barcode recognition.
www.FoodWiz.co

Uncategorized Android, technology, UK

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT