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News for 2003

Our plans for Christmas and the New Year
No sign of etail slowdown
NetRatings-RedSheriff merger spices up standards effort
Survey reveals men addicted to gadgets
Broadband can ride on new radio waves
Get a text message from the Pope
O2 to support World Idol
Vodafone teams up with Verizon on messaging
AOL news gets makeover
3 reaches 70% mobile video coverage
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Twitter or Bitter?
Is twitter going to live up to the hype, or is it just another fad?
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News and research round-ups
All the latest digital trends in bite-sized portions!
DIGITAL BOOK CLUB

From the tutors at the Digital Training Academy
Googled- End of the World as We Know It: Ken Aueleta
The Twitter Book: Tim O'Reilly
DIGITAL BOOK CLUB Me++: William J Mitchel
The Tipping Point: Malcolm Gladwell
Comment
Right to reply: Google changes will make advertising attractive for comparison sites
Bigmouthmedia reports that Google's latest changes to its trademark policy will make pay-per-click advertising more attractive for comparison sites.
Aug 05, 2010
Top tips: Behavioural targeting: 4 steps to avoid privacy pitfalls
As businesses attempt to navigate through the online privacy minefield, they need to be very aware of the risks of data misuse while recognising the benefits that can accrue if it is done well. Malcolm Duckett CEO at Magiq, provides a guide to getting the most out of behaviourally targeted campaigns without falling foul of privacy
Aug 03, 2010
Top tips: A stitch in time- 10 tips for implementing multivariate testing
Multivariate testing is a powerful web development strategy which boasts the best conversion rate improvements in the business and strongest return on marketing spend - but it is a discipline, not a quick-fix, argues Mark Simpson, Founder and President at Maxymiser.
Aug 02, 2010
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