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BBC News site goes mobile friendly

March 24, 2015

The desktop version of the BBC News website has been switched off, and all visitors are now being directed to a newer, responsive design.

Content, Mobile BBC, content, video

BuzzFeed: The latest new digital brand to unlock mass market audience

March 23, 2015

BuzzFeed’s content business is clocking up a massive 18.5 billion impressions each month from Twitter, Pinterest and Facebook – showing how a syndicated content strategy can succeed in building a brand.

Content, Social apps, brands, content, Facebook, media

Top UK tourism sites on social media

March 23, 2015

VisitWiltshire has been ranked number one in the first English Tourism Social Media Index, a league table which grades 126 regional tourism bodies in England according to social media performance by their official channels – Visit Cornwall and VisitLondon ranked 2nd and 3rd.

Social brands, content, Facebook, images, marketing

Ampere Analysis gets funding boost for big data analytics platform

March 23, 2015

Ampere Analysis has launched this week, looking to help firms in the information sector with a new big data analytics platform.

Ads analytics, content, media, technology, UK

Tip tips: Social Media – A great add on to an existing marketing strategy

March 19, 2015

Social media may be fun and exciting – but it is no substitute for traditional marketing. No company will build a business by social alone; it has to be done in conjunction with other marketing tools such as SEO, email marketing and PR. That does not, however, mean that companies should ignore social either; indeed … [Read more…]

Social content, email, Facebook, marketing, media

Mario goes mobile: Nintendo to make smartphone games for first time

March 18, 2015

In a major move for gaming fans, Nintendo is working with Japanese developer DeNA to develop new games for smartphones.

Mobile apps, content, games, retail, smartphones

Most UK millennials engage with native ads (infographic)

March 17, 2015

57% of Brits under the age of 34 will engage with native ads if the content appeals to them, rising to 63% for 18-24s, according to new research.

Ads, Content BBC, content, Facebook, infographic, media

Facebook explains censorship rules

March 17, 2015

Facebook has updated its Community Standards page, explaining in detail what’s acceptable to share on the social network, including clarifications on nudity, hate speech, bullying and harassment.

Regulation, Social content, Facebook, global, images, Privacy

SpotXchange Benelux expands to Netherlands

March 17, 2015

Video advertising platform SpotXchange has launched its Benelux operation, giving advertisers access to high-value video inventory.

Ads advertising, analytics, content, Entertainment, Facebook

A day in the life of a YouTube star: Film sheds light on ‘Internet famous’

March 16, 2015

What is it like to be ‘YouTube Famous’? A new documentary, dubbed ‘The Creators’, takes a look behind the scenes of some of the most influential Vloggers in the UK today.

Video, Viral content, UK, YouTube
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