Amazon large investment in online food courier Deliveroo presents a “real risk” it could leave customers and businesses facing higher prices and poorer services, the Competition and Markets Authority (CMA) has warned.
First Direct and Nationwide top the UK’s first retail banking customer experience (CX) index published today by Kantar, the world’s leading data, insights and consulting firm.
From guacamole dances to Fortnite fridge destruction, 2019 marked another big year for video viral marketing case studies. Gaming, Tik Tok and brand purpose were key themes of the most popular ad content. To round off the year, our team at Netimperative have assembled 20 standout virals from around the world for your viewing pleasure…
1 in 5 UK shoppers are abandoning the high street and heading online for deals and discounts this Black Friday, according to new research.
Up to 95% of products in Black Friday deals are cheaper or the same price after the sales day, according to new research.
BT has announced it has added Alexa voice search to its TV service and offering new and existing customers 6 months free Prime video as part of the Amazon partnership.
The rise of ecommerce and adaptive tech has created new customer touchpoints, allowing consumers to interact with brands through complex networks of channels and platforms. Tim Carter, director of operations at smp offers a guide on creating a joined up experience for the customer that pays off.
First broadcast during the 2019 Super Bowl, this ad for Amazon’s voice assistant Alexa depicted what could happen when Alexa is adopted by inappropriate products, with some famous product-testers.