Contextual advertising company, GumGum has successfully closed a $22 million funding round, with global marketing veteran and former CMO at Live Nation, Lisa Licht joining the company’s Board of Directors.

Global app install ad spend is set to reach $118 billion in 2022 as millions of people in the developing world come online, according to new research.

The UK has the lowest number of subscribers to online editorial content with just 8% as compared to 14% of US consumers and 38% of Norwegians, according to new global research.

Ad tech company Rakuten has revamped its platform, under the new name ‘Rakuten Advertising’, combining affiliate, programmatic and lead generation technology for a more unified suite of products for brands.

Smart thermostats are the most popular IoT device that Brits want for their home, ahead of a smart doorbell, according to new research.

Fiverr is launching Logo Maker, a new service that uses AI to instantly match business buyers with automatically personalized logos, based on hand-crafted designs from vetted designers.

Digital frustration and disengagement is turning to apathy as UK consumers drown in too much choice, with more consumers actively seeking time away from smartphones and tablets compared to 2018, according to new research.

‘Techno-creativity’- a combination of art and technology and data can combine to offer truly relevant advertising. Jean-Baptiste Leroux, Global Innovation and Product Director, Wavemaker, discusses how it can be executed correctly, with only one dynamic template made up of multiple dynamic place holders capable of pulling different content assets based on precision data triggers (a mix of design, code and data architecture), enabling advertisers to create an infinite number of individually tailored ad variations.

The current ‘cancel culture’ is increasingly affecting companies as well as individuals and, with scrutiny fiercer than ever on a business’s every decision, more than a third of Brits have turned away from a brand because of its behaviours, according to new research.

German-based digital bank N26, which is backed by Tencent and Facebook and PayPal investor Peter Theil, is to close 200,000 UK current accounts in April ‘due to Brexit’ – despite launching two years after the EU referendum.