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Author: Kevin

New boss at Shazam as company expands

April 30, 2013

Shazam has appointed Rich Riley as its new Chief Executive Officer, as it continues its shift from music tagging into a global media engagement firm.

Uncategorized brands, content, global, media, music

Google axes Meebo social toolbar to focus on Google+

April 30, 2013

Google is to shut down Meebo, the social toolbar it bought in June 2012, as it continues its focus on Google+.

Uncategorized analytics, content, Google, Twitter

Big questions on Big Data ‘remain unanswered’ – KPMG

April 30, 2013

Businesses across the UK are failing to turn the data at their disposal into competitive advantage, with many unsure how to make the move from being ‘collectors of information’ to ‘users of insight’. The result, according to KPMG’s head of data & analytics, is stagnation, as organisations “remain unable to align business objectives with their … [Read more…]

Uncategorized analytics, UK

Smartphones outsell feature phones globally for first time

April 29, 2013

Smartphones accounted for 51.6% of global mobile phone sales in the first quarter of 2013, outselling feature phone for the first time as consumers worldwide switch on to web access on the move, according to new data.

Uncategorized Android, Apple, China, Europe, global

Facebook fatigue? Millions of UK and US users desert social network

April 29, 2013

Facebook fatigue is setting in across some of its biggest markets, with users across North America, Europe, Japan and Australia leaving the social network despite the reported growth in overall active users, according to new data.

Uncategorized Australia, Brazil, Europe, Facebook, France

Online videos ‘drive deeper engagement than text articles’

April 29, 2013

Consumers are more likely to share, comment and “like” an online video than a text article, with humour the number one reason they interact with video according to new research.

Uncategorized, Video content, Facebook, UK, YouTube

Guest comment: Is it time to review the small print in your affiliate network relationships?

April 29, 2013

Large brands tend to review their affiliate network provider every 2-3 years and differentiation between service providers has become harder to see. However, there has been a lack of innovation. In order to lock in market share contracts have been increasing and the small print surrounding notice periods has been growing. Sean Sewell at Performance … [Read more…]

Uncategorized agencies, Amazon, brands, eBay, ecommerce

Apple’s iTunes turns 10- Can it keep its lead?

April 29, 2013

Apple’s iTunes launched back in spring 2003, going on to become the most successful online music store of the past decade. But can it maintain its lead amid growing competition from the likes of Amazon, Google and Spotify?

Uncategorized Amazon, Apple, apps, content, Entertainment

Return Path offers sneak peek into competitors' email campaigns

April 29, 2013

Email marketing firm Return Path has launched Inbox Insight offering clients a view of how competitors email campaigns are performing.

Uncategorized, Video content, email, marketing, UK

Return Path offers sneak peek into competitors’ email campaigns

April 29, 2013

Email marketing firm Return Path has launched Inbox Insight offering clients a view of how competitors email campaigns are performing.

Uncategorized, Video content, email, marketing, UK
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