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Hacked billboard shows obscene images between ads

May 22, 2015

In a stark reminder of the threats posed to new ad technology, an electronic billboard in the US has been hacked to show a pornographic image.

The poster on a busy street in in Buckhead, US, displayed a graphic picture of a man exposing himself among other images Saturday.

The FBI is said to be investigating the hack, which reportedly also impacted some other electronic billboards owned by Yesco across the United States.

Interestingly, security expert Dan Tentler has recently been sharing on Twitter his dialogs with Yesco regarding the security of their systems and the risks of an attack, claiming that the company was using easy-to-guess passwords.

Yesterday, "not intersested". pic.twitter.com/2SkNg1tT3u

— Dan Tentler (@Viss) May 14, 2015

Police say the billboard’s owner temporarily cut power to the billboard, but not before the image had been posted to social media.

Wednesday, an FBI representative told the station agents are trying to determine all of the servers involved in the apparent hacking and their locations.

The president of Georgia’s Outdoor Advertising Association says the industry has established protocols to prevent hacking of digital billboards.

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