Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

Facebook takes on Periscope with live streaming video service

December 7, 2015

Facebook has launched a new service that lets users stream live video on the social network.

The tool has been tested by a select group of celebrities and high profile users have been able to use the service for several months. Some brand names are also experimenting with live streaming videos to promote their products and services.

The stream will display the number of live viewers, the names of friends who are watching and real-time comments as they are written. The video will be saved to users’ timelines until they choose to delete them.

Posted by Facebook on Wednesday, 2 December 2015

The tech giant said that “over time, the company plans to bring it to all users” but it did not give specific timescales.

In a blogpost introducing the service, Facebook said: “Live lets you show the people you care about what you’re seeing in real time – whether visiting a new place, cooking your favourite recipe or just want to share some thoughts.”

In additiopn, facebook is launching a new feature that lets users remix collages of thei photos online. The tool allows users to simply select photos and videos, arranging them in a desired sequence.

Facebook said collages would be available immediately on iPhone devices and rolled out to Android early next year.

Live streaming via mobile phones has become one of the big technology trends of the year, with Twitter-owned Periscope and Meerkat proving popular.

Initially Facebook’s live video feature will be available only to a small percentage of people in the US and will be limited to iPhones.

Last year, Amazon paid $1bn for live streaming game site Twitch.

fbstream2.jpg

Read the Facebook blog post here

Social, Video Amazon, Android, Facebook, technology, Twitter

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT