As the Cannes Lions festival kicks off on the French Riveria, this video highlights package looks back at day one of the event, including talks from Adobe and Burberry.
Cannes Lions is perhaps the biggest event in any marketer’s calendar, celebrating the best in advertising creativity. This year’s theme is ‘digital transformation’. Catch up on all the action from Day One of Cannes Lions 2018, brought to you by Mindshare and YouTube as part of Lions Live, below.
Also, you can view the official launch video here:
