He was expected to fill Bill gates Shoes at Microsoft, but Ray Ozzie’s departure from Microsoft has surprised many in the industry. Richard Edwards, Ovum principal analyst, takes at look at the implications for the software giant in the future.
Marketers must realise that they are in complete control of the success, and failure, of their email marketing campaigns. The crux starts with their email sender reputation. Margaret Farmakis, Senior Director of Response Consulting at Return Path, offers a guide to getting your recipients’ attention.
Many UK publishers are planning to launch on a mobile platform, with the iPad, iPhone and Android being thetop three platforms top three platform picks, according to new research.
Nearly half of web users have shared their internet passwords with at least one person in the past year, with youngsters being the most reckless with their sensitive information, according to new research.
Experts at security testing specialist NGS Secure, a NCC Group company, have warned users of location-based social networking applications such as Foursquare, and the recently launched Facebook Places, that fraudsters can use their location updates to engineer theft.
People in China and the Middle East use the web far more than their Western counterparts, according to ‘the largest ever’ global study of online habits.
This week, the United Arab Emirates telecoms regulator finally ended its ongoing dispute with Reasearch in Motion over banning the use of Blackberry devices in the country due to secutiry threats from its email system. Ovum principal analyst Tony Cripps takes a closer look what promted the u-turn, and how putting access to emails at … [Read more…]
Facebook has unveiled several new features on its social network, including one that makes it easier for its 500 million members to separate online friendships into groups and another that lets them archive personal information posted on the website.
Online marketing firm StrongMail and partner firm ThreadMarketing have launched a new report looking into email marketing campaigns across five industry verticals.
Third-party influencers – from friends, retailers and experts to reviewers and bloggers – have an increasingly important role to play in consumer behaviour and purchasing decisions. With so many conversations taking place online, the digital space offers the perfect opportunity to tap into or harness the power of those interactions and influence the influencers. Ed … [Read more…]