Google’s browser Chrome is taking an increasing share of global Web usage, while Microsoft’s market leader Internet Explorer is in decline, according to new figures.
The Daily Telegraph is considering going behind a paywall, just months after The Times began charging readers £1 a day for online access. Steve Elsham, head of media at business analytics company SAS looks at how newspapers can make the paywall pay.
This week’s movers and shakers in the digital industry: Sportingbet | Random House | Plusnet | Coca-Cola | Face & Nokia | Strongmail | Bongiono | Invisiblehand | Blue Barracuda | Contiki | Just search | Moneybookers | Tomorrow People | Marie Claire | Stream: 20 | Rank Interactive | RSPCA & I Spy Marketing … [Read more…]
The popular NHS Choices health website has been exposed automatically ‘tracking’ all Facebook users that visit, according to new research.
Advertisers could be missing out on a growing mobile audience during the evening, with many smartphone users logging on at midnight, according to new research.
UK Brands can analyse and track the search engine optimisation (SEO) and paid search strategies of their competitors thanks to the new UK version of the search analytics software service from Searchmetrics.
This week’s movers and shakers in the digital industry: Vivienne Westwood; MediaMind; Marie Claire; eCircle; Audeince Science; William Hill; smartFOCUS; Existem & Affiliate Window; Webloyalty; Movirtu; 7thingsmedia; dbg; Gino D’Acampo; Yomego; Clive Rich; I Spy Marketing ; IPC; GetUpdated; LivingSocial; HuzuTech; bwin; Shazam; Location International; Frog Design; SciVisum; The Extreme Sports Company; Tradedoubler; Brightcove
By evolving from web analytics to online customer analytics organizations have the chance to achieve true customer relevance explains Malcolm Duckett, VP Marketing & Operations, Speed-Trap.
How-to videos are on the rise, and present a huge opportunity for advertisers to engage with brands in a highly positive way. As part of Netimperative’s Digital Minds series, Tom Laidlaw, CEO of Videojug, speaks about the power of useful branded content, the long-term implications of social media and the forthcoming YouView web TV platform.
Leading Web content management software (WCMS) provider Sitecore last month held its first London one-day conference highlighting the latest trends in digital marketing while showcasing the online strategies of some of Europe’s best known brands. Paul Shlackman reports…