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Upcoming Events: Maximising your relationship with ad networks May 15, 2008; Thinking Digital May 21, 2008; Netimperative Directors Dinner: The next chapter for video sharing sites May 21, 2008; Netimperative Roundtable: Creativity is not a banner ad for digital Jun 04, 2008; Netimperative Roundtable B2B Email marketing Jun 11, 2008; All upcoming events…

Analysis: Guest Comment: You Are Not the Target Audience
Customer research is easy to overlook, leading to wrong assumptions and missed opportunities. Jim Sterne, Producer of The Emetrics Summit, offers a guide on how to listen to your customer and identify what information is important to improve sales and ROI.
May 01, 2008; Company profile: AdJug
Launched in the UK last year, AdJug is already gearing up to take its online ad marketplace into Europe. Recently, Netimperative spoke with the founders Michael Stephanblome and Satish Jayakumar about the company’s plans, and what the future holds for the display ad industry.
Apr 30, 2008; Comment: Email Marketing is a Science, not an Art
Marc Morris, eMarketing Specialist, Premiere Global Services, offers advice on how to create an effective email newsletter.
Apr 29, 2008; Guest comment: How To Survive A Recession – In Search
With the UK facing looming economic turmoil, Kevin Ryan, VP Global Content Director, Search Engine Strategies, looks at ways search marketing agencies can adapt to changing market trends in troubled times.
Apr 16, 2008; Guest Comment: The genuine luxury experience
Can a ‘luxury retail experience’ be recreated online? Ian Davis, director at ecommerce solutions provider ATG, discusses.
Apr 16, 2008; All subject items…

5 Years Ago: QXL chief banned from calling the shots in Poland May 09, 2003; PTV bags 40,000 paying subscribers May 09, 2003; Nildram hooks up with BBCi May 09, 2003; Orange launches campaign to boost data revenues May 09, 2003; MSN talks up new spam tools May 09, 2003; All archive items…