MTV UK and Ireland is aiming to further exploit the popularity of its content on digital and social media platforms through the launch of a new advertising tool aimed at targeting its young audiences online.
Facebook takes on Flipboard with ‘Paper’ social news app
Facebook has launched ‘Paper’, a news curation app that pulls in news stories, photos and videos from the users’ news feed, as the network continues its drive to become the first destination for social news for mobile users
Google overcomes sales slump as profits rise 17%
Google has beaten expectations with its latest financial earnings, recording fourth quarter profits of $3.38bn (£2.05bn), up 17% from a year earlier, boosted by stronger advertising revenue.
Privacy and tracking in a post cookie world: Alternatives to traditional tracking techniques
Advertisers and publishers have relied on cookies to track consumer behaviour online for years- but the practice is slowly becoming outdated as technology advances. So what are the new ways to monitor online habits? In this white paper, the Interactive Advertising Bureau offers a guide to cookie alternatives.
UK GPs spend more time on search engines than pharma sites
UK doctors consider search engines ‘the most useful source of information’, ahead of medical education materials, according to a new survey.
blinkbox lets customers sample shows before they buy
blinkbox, the movie and TV streaming service from Tesco, is building on the success of last year’s Try TV on Us offer by signing a major multi-studio content deal for its return.
Hotels and restaurants top mobile usability charts (infographic)
Hotels and bed and breakfasts as a category have the most mobile-optimized websites, with a 63% rating, followed by restaurants at 52%, according to a study by hibu.
Secret Earth offers travel planning site for independent travellers
Secret Earth, a new trip planning website has launched this week, aiming to simplify the process of researching, planning and booking worldwide, independent holidays.
Geoff Unwin appointed Chairman of Tryzens
Tryzens, the digital commerce solutions company, has appointed Geoff Unwin as Chairman of the Board following a management buyout in October 2013.
Google sells Motorola to Lenovo for $2.9bn (after buying it for $12.5bn)
In a surprise move, Google is selling Motorola to Chinese technology giant Lenovo for $2.91bn, after a lacklustre two-year effort to turn around the smartphone maker it bought for $12.5bn.