In a shock move ahead of Facebook’s IPO this week, General Motors is reportedly pulling all of its $10m- worth of ads from the social network saying that paid ads are ‘ineffective’ on the platform.
General Motors pulls 'ineffective' Facebook ads
In a shock move ahead of Facebook’s IPO this week, General Motors is reportedly pulling all of its $10m- worth of ads from the social network saying that paid ads are ‘ineffective’ on the platform.
10 things you need to know about Facebook (and 5 about its ‘Fans’)
Ahead of Facebook’s historic IPO this week, Experian Hitwise and Techlightenment have provided 10 key data points about the social network’s UK usage, and a further five points about the way users interact with brand Pages.
Yahoo Genome offers marketers ‘big data’ for targeted campaigns
Yahoo has unveiled a new tool for online advertisers designed to take advantage of the company’s experience with big data analytics to improve the effectiveness and reach of targeted campaigns running on the portal’s network.
Yell boosts local ecommerce tools with Moonfruit buy
Yell has bought DIY website and online shop builder Moonfruit for £18m as part of its ongoing strategy to become a leading provider of local eMarketplaces.
Right to reply: Will high Facebook valuation require more ads?
With Facebook’s stock market flotation imminent, European MD of RadiumOne. Rupert believes that Facebook’s advertising model could lead to an over saturation of adverts for Facebook users.
Sainsbury’s debuts mobile grocery shopping site
Sainsbury’s has launched a mobile version of its online grocery shopping website, letting shoppers buy all of Sainsbury’s products from their phones and handheld devices.
Sainsbury's debuts mobile grocery shopping site
Sainsbury’s has launched a mobile version of its online grocery shopping website, letting shoppers buy all of Sainsbury’s products from their phones and handheld devices.
Twitter and Facebook users warned against posting abuse online
The UK Government’s top legal adviser has issued a new warning over abusive tweets and Facebook posts.
Webfusion rewards customers with ‘refer a peer’ commissions
Web hosting firm Webfusion has launched its new website with a new partner programme in which customers can make 15 per cent commissions.