Ad-funded broadband service Samba has launched in the UK this week, offering Brits free broadband in exchange for ads, provided they sign up for a £5 sim or £25 dongle.
Bacardi uses QR Codes for mobile ‘2 for 1’ in-bar promotion
Bacardi and Novus Leisure have partnered with mobile marketing agency Sponge to run an in-bar mobile QR code promotion offering 2 for 1 Bacardi Mojitos.
Unemployed men ‘retreat to the web’
Recently unemployed men in the UK are spending up to 15 hours-a-day accessing the Internet to help cope with losing face-to-face contact with friends and work colleagues, according to new research.
Unemployed men 'retreat to the web'
Recently unemployed men in the UK are spending up to 15 hours-a-day accessing the Internet to help cope with losing face-to-face contact with friends and work colleagues, according to new research.
Mobile case study- Coca-Cola engages teens with branded mobile game
Coca-Cola has made a foray into advergaming with their new title, Crabs & Penguins. The beverage giant made smart use of gamification techniques, with a music soundtrack and social media links, tobuild long-term engagement with consumers by letting players unlock levels and learn about a story.
Top 5 smartphone and OS systems in the US
Samsung still leads the way in the US smartphone market, but Apple is the fastest grower, accounting for nearly 1 in every 3 devices, according to new research.
Most active social media users- Mothers lead the way in US (Infographic)
Mothers are the most active social media users in the US, with nearly three in five web-connected mums (58.6%) visiting social media properties at least a few times per day, according to new research.
Adobe drops Flash support for Android
Adobe will discontinue development of Flash for Android 4.1 this summer, starting August 15th, as the firm looks to focus on the new HTML5 technology for video and rich media displays in the future.
iPhone and iPad users ‘worth $1,000’ to Apple
Apple customers are highly loyal, with just one in 5 (21%) of iOS device owners saying they wouldn’t switch platforms, even if offered huge discounts, according to a new study.
How much are your Tweets worth? twiDAQ offers fantasy stock exchange
The free-to-play fantasy stock exchange game, twiDAQ, has officially launched in the UK, giving Twitter users the chance to own a portfolio of virtual shares in celebrities, sports clubs and brand names.