Iconic US current affairs magazine Newsweek, is to become an online only publication to save on printing costs.

Google has offered a sneak peek at one of its top secret (but rather beautiful) data centres, showing the technology that powers billions of web searches, YouTube clicks and Gmail conversations every day.

Google celebrated its 14th birthday last month and it seems reasonable to assume that the major growth phase for its core product – paid advertising – has now passed. But what of the future? Periscopix, a specialist pay-per-click agency, has researched growth rates on Google’s two major revenue streams – ads on its own properties, … [Read more…]

The digital marketing industry is struggling to recognise some of the key expressions in the online display advertising industry, failing to identify industry terms such as RTB (real-time bidding), DSP (demand-side platform) and SSP (supply-side platform).

A start-up app development agency has launched its first commercial project – a free Android app for The Guardian’s community noticeboard, www.n0tice.com.

To address concerns from brands about the lack of marketing effectiveness research for Facebook, new brand affinity measurement tools are being developed. With the rush to build Facebook brand pages, many marketers have questioned the value of fans, their fit with the brand’s target audience, and how to measure marketing effectiveness. Could this be the … [Read more…]

File-sharers reportedly buy 30% more music than non-sharers, according to a new study which contradicts claims from the music industry that piracy is hurting the industry.

File-sharers reportedly buy 30% more music than non-sharers, according to a new study which contradicts claims from the music industry that piracy is hurting the industry.

UK maxi pad brand Bodyform has created a viral ad with a fictional CEO responding to a Facebook user, who accused the company of lying to the public.

Facebook has launched its first engineering centre outside the US this week, setting up an office in London to develop the firm’s mobile experience.