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- Universal broadband delayed until 2015
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Providing universal access to broadband speeds of a minimum of 2Mbps will take until 2015, three years longer than Labour had predicted, the government said last week.
- Jul 19, 2010
- Broadband, Regulation, Public
- Old Spice viral ads break records with 5.2m YouTube views
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The Old Spice channel became the most viewed on YouTube last week, after the men's grooming brand recorded more than 5.2 million views for its viral marketing videos in less than three days.
- Jul 19, 2010
- Marketing, Branding, Video, Advertising, Agencies
- Better than expected? Times loses 66% of online readers after paywall
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The Times has lost two-thirds of its online audience since the introduction of its paywall earlier this month, beating the paper’s own expectations, according to new data.
- Jul 19, 2010
- Facebook to launch PayPal-style 'Credits' in September
- Facebook is set to launch a virtual currency, called "Facebook Credits" in September, letting users trade virtual and physical goods throught the social network.
- Guest comment: Will the iPad Change The Online Video Content Industry?
- Can the iPad live up to its hype as a ‘third device’ between mobiles and PCs? Tom Laidlaw, CEO, Videojug, takes a look at Apple’s tablet and argues that it’s the content, not the hardware, that will prove its long term durability in the market.
- 4 in 5 young adults trust natural search results over paid
- British online consumers prefer natural search results to paid search when they look for information about products and brands, with 18-24-year-olds overwhelmingly (80%) choosing it as a trusted source, according to the Tamar 2010 Search Attitudes Report.
- Britain a nation of wannabe (web) shopkeepers
- Half of Britain’s office workers are frustrated entrepreneurs who have considered starting their own business, according to a new survey conducted by PayPoint.net.
- Right to reply: Does cloud computing hold the key to universal UK broadband?
- The coalition government is seeking fresh ideas on how to deliver universal broadband speeds of at least 2Mbps by 2012, but is this enough? David Palmer, Senior Product Manager for Networks & Connectivity at managed services provider Star, argues that clod computing may hold the answer to the UK’s web connection debacle.
- IAB launches 3-step guide for social media campaign measurement
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The Internet Advertising Bureau’s Social Media Council (IAB SMC) has launched a framework to bring greater clarity and consistency to social media measurement in the UK.
- Jul 15, 2010
- Media, Web Analytics, Marketing, Regulation, Advertising, Social
- World Cup sparks surge in social media and text usage from youngsters
- A new survey has revealed a significant increase in the use of social media by young people in the UK during the four-week World Cup tournament.
