Skip to content. | Skip to navigation

Viewing: Home / Digital Marketing News | Digital Media & Advertising News / 2010 / May / My boss is a ****: Survey reveals dangers of combining work and social media

My boss is a ****: Survey reveals dangers of combining work and social media

— filed under: , ,
Added:
May 24, 2010

Two fifths (40%) of UK workers are happy to criticise their company or their boss on social networking sites, yet over half would support disciplinary action for doing so, according to a new survey.

The survey by MyJobGroup.co.uk (www.MyJobGroup.co.uk) indicates that nearly 60 per cent of the 1,000 UK workers polled confessed they would change what they wrote on their social networking profile if they knew their employer was reading it. However, recent Facebook privacy settings changes mean many employers could already be checking up on staff.

The employee research – conducted on behalf of MyJobGroup.co.uk which operates the UK’s largest network of regional job boards – showed over half (55 per cent) of workers believed fellow staff should face disciplinary action for criticising their workplace on social networking sites.

Most staff had little or no awareness of the legal implications of their online jibes and 70 per cent had no idea if their company had an HR or disciplinary policy in place to tackle online criticism; only 16 per cent knew for certain their company was equipped to deal with such issues.

In response, MyJobGroup.co.uk has teamed up with leading national law firm Irwin Mitchell Solicitors to make both employer and employee aware of the severity of workplace criticism over social networks.

Lee Fayer, Managing Director of MyJobGroup.co.uk, said: “There is no doubt that social networks are seen as an environment where employees feel comfortable criticising their workplace and there is scant regard for how serious these taunts could be.

“Open Facebook accounts and Tweets are effectively online publishing channels and each has the potential to damage companies’ and individuals’ reputations, so staff should be careful of off-the-cuff criticism, no matter how funny it may seem at the time.

“As an employee, if you were to openly criticise or defame your workplace in a newspaper or within a printed flyer, you’d expect legal consequences – they should expect the same of online outbursts. 

“Businesses should also be aware of the damage of such defamatory comments in social networking sites and in tandem with Irwin Mitchell Solicitors we are advising them to ensure they have clear employee policy guidelines.”

Fergal Dowling, an employment law specialist at Irwin Mitchell Solicitors, said: “Abuse of social media can be grounds for discipline, up to and including termination of contract, depending on the level of abuse, and the policies in place at the company.

“Employees need to be increasingly aware and careful about what they write online as proved by the conviction of a man who tweeted what he thought was a joke about an airport bomb.

“Employers and HR departments need to be upfront and honest with their employees about their policies. Many firms may ban social media altogether but in some industries that is simply not viable, and some creative industries rely on social media.

“The important thing is to make sure that everyone knows what the clear boundaries should any need for discipline occur. 

“Businesses should consider adding new terms to their policies dealing with specific issues such as restrictions on disclosing company information, rules governing any mentions of the company and any concerns about work issues should be dealt with internally rather than blogging or posting about problems on Facebook.”

The full research results are published below:

Question

Percentage

Have you ever talked negatively about your workplace on a social network? (e.g. Facebook, Twitter, MySpace)

38%

Which of the following have you spoken negatively about?

Your boss/owners of the company

Your peers

Your manager

Office Juniors

 

18.6%

12.6%

11.8%

3.5%

If you knew your employer was viewing your social media profiles, would this change what you wrote on them?

Yes, I would change some/all of what I wrote

No, I wouldn’t change what I wrote

58%

42%

Do you know if your employer has an HR/disciplinary policy regarding social media?

No, I don’t know if they have a policy regarding social media

Yes, they do have a policy regarding social media

Yes, they do not have a policy regarding social media

 

70%

16%

14%

Is it fair that someone should face disciplinary action for criticising their workplace or colleagues on social networking site?

Yes, they should face disciplinary action

No, they should not face disciplinary action

55%

45%

 

*Poll conducted in April 2010 amongst 1,000 employed UK citizens by research specialists Your Say Pays on behalf of MyJobGroup.co.uk

 

Source: www.myjobgroup.co.uk

 

 

********************************

Get Netimperative updates on Twitter

 

Netimperative Newsletters- Are you missing out?

Subscribe to our FREE newsletters here:

E-mail address:


Daily
Weekly
Search Marketing
Events
Publishing & Media

Send as:
Text
HTML

Alternatively, click here to unsubscribe

Document Actions
Subscribe to Netimperative Newsletters

Email address:


Daily
Weekly
Search Marketing
Events
Publishing & Media

Send as:
Text
HTML

Alternatively, click here to unsubscribe

Digital Training Academy
Digital Training Academy
Essential skills for today's marketers: boost your team's results with customised advanced digital marketing coaching from world class trainers at the Academy.
Mail our academy managers Ask our tutors for more
Full details here...
Digital marketing audits
Digital Training Academy

Getting the best ROI from your websites, emails and online ads? Sure?

Our digital marketing audits review your current and planned campaigns to find ways of cutting budgets without cutting impacts.

Mail our academy managers Ask for more
Full details here...
 
Digital events
Latest polls
Mobile ad networks
Apple's iAds Vs Google's AdMob- which do you think will be most succesful in the long term?



Votes : 114
Comment
Right to reply: The New Twitter – a sticky, revenue-rich service that blitzes the third-party apps
Twitter is now a 'destination website' and that means it is gunning for Facebook, but cleverly avoiding a direct dogfight. It’s more an information network than a social network and so is offering much, much more. Tanya Goodin, CEO of search and social conversion agency Tamar comments…
Sep 16, 2010
Right to reply: ‘Instant Search’– Google giveth then taketh away
Google has just announced its “streaming search” service, Google Instant, is coming out of limited Beta testing and going live for all users. According to Adam Bunn, Head of Search at leading independent search and social marketing agency Greenlight, when it comes to search engine optimisation campaigns (SEO), some websites may now suffer a drop in traffic.
Sep 10, 2010
Guest comment: No rival to the SMS text exists in the market today
SMS is the obvious “lowest common denominator” mobile marketing solution... yet critics still talk about apps and website and vouchers. Darren Daws, Managing Director at Txtlocal argues why SMS is still the best mobile marketing medium, even on smartphones.
Aug 04, 2010
All subject items…