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TalkTalk expands into mobile via Vodafone deal

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Aug 02, 2010

Internet and phone provider TalkTalk has struck a deal with Vodafone to offer mobile services under the TalkTalk brand, alongside its existing home phone and home broadband offering.

TalkTalk will be using Vodafone's network to enable it to offer both contract and pay-as-you-go mobile services to its 4.2 million existing customers.

The mobile services, which will be available from this autumn, are rumoured to be 'low-cost'.

Commenting on the deal, TalkTalk's chairman Charles Dunstone, said: "Our positioning and the pricing that we have makes us very, very appealing to people who are trying to cut back or are nervous about their expenditure," adding: "It will be a way to add a very good value mobile package to the account you have with us for your fixed-line phone and broadband."

TalkTalk, already one of the UK's biggest home broadband providers, announced financial results for the second quarter showing an addition of 34,000 broadband customers to bring it to 4.23 million.

Alongside BT's 5.2 million and Virgin Media's 4.21 million, it represents a significant slice of the UK broadband market and has had considerable success with low-cost broadband services.

 

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