April
- Leaders debate: Cameron’s attacks on Clegg prove least popular moments with Facebook users
- For the second week running Nick Clegg proved to win over Facebook users, with his performance hitting all but one of the right buttons in Facebook’s dial test.
- Guest comment: 4 really simple steps for more effective email segmentation
- Personalising your emails with dynamic content based on recipients response profiles is a vital step in building a valuable and long lasting two way conversation with customers. Jon Maddison, UK Country Director, Epsilon International offers a step by step guide go getting the most out of your email data.
- New movie highlights dangers of social networking
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Panic Button, a new British feature film that highlights the dangers lurking in the world of social networking, has gone into production.
- Apr 30, 2010
- Broadcast, Media, Social, Blogging, Entertainment
- HP enters smartphone market, buys Palm for £787m
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Computer manufacturer Hewlett-Packard has become a new player in the smartphone market, buying phone maker Palm for $1.2 billion (£787 million).
- Apr 30, 2010
- Mobile
- Guest comment: Tips for email marketing success when Saturday comes
- Running a digital business can be a lot like managing a football team. Paul Bates, StrongMail’s UK MD (and lifelong Sheffield Wednesday fan) offers some tips on how to be the Chelsea F.C. of the email marketing league.
- UK election: Which party election broadcast created biggest social media buzz?
- The Liberal Democrats’ party election broadcast has had the most powerful online engagement in the run up to the General Election, followed by the Conservative’s “The Big Society”, according to new research.
- Report: One in three children without easy internet access
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Over 4 million children, over 35% of the UK total, still do not have easy internet access. Unless they leave the house, they can’t do their homework properly, they can’t join in the social world of their peers, and they can’t gain the internet skills and knowledge they will need to live comfortably as adults according to the latest analysis from Point Topic.
- Apr 30, 2010
- Broadband, Regulation, Research, Internet
- Travel search report: How do the big brands compare on the top 10 keywords?
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Epiphany Solutions has produced a detailed report on the Thomas Cook brand and the Travel Sector as a whole, with very surprising results. The search agency has taken the ten most relevant keywords to the travel industry and analysed each brands’ organic visibility, rankings in Google and link acquisition strategies.
- Apr 30, 2010
- Marketing, Search, Search market review, Travel, Research
- UK election: Tory policies get most buzz on social media sites after ‘bigotgate’
- The Consevatives policies are generating the most conversations on social media sites, boosted by the negative publicity of Gordon Brown’s ‘Bigotgate’ gaffe earlier this week, according to new research.
- iPhone app maps UK energy consumption
- Home energy management company AlertMe, the consumer, today announces the launch of a free iPhone app called EnergyMap, providing users with a breakdown of average energy spend a year and the related carbon footprint comparing 408 boroughs across the UK from the Shetland Isles to Penzance.
