Skip to content. | Skip to navigation

Viewing: Home / Digital Marketing News | Digital Media & Advertising News / 2009 / October / 4.5 million online accounts hacked

4.5 million online accounts hacked

— filed under: ,
Added:
Oct 09, 2009

Accounts for email and social networking sites have become prime targets for hacking, with almost 4.5 million (13 per cent) people claiming to have had their account hacked, according to a new poll.

The survey, conducted by moneysupermarket.com, found that accounts are being hacked into not only by strangers but by  family, friends, partners and work colleagues, as one in 12 (8 per cent) people have hacked or have thought about hacking into an account of someone they know.

 

Distrust was the main reason for people hacking into someone else’s account with the most popular reason being ‘suspecting a partner of having an affair’.

 

The top five reasons were:

 

1.       To find out if my partner was having an affair

2.       To play a practical joke on the person

3.       To check if friends were planning things behind my back

4.       To see if my partner was planning to dump me

5.       To stalk someone

 

Despite being hacked into, one in seven (14 per cent) still took no action to prevent this from happening again.

 

Two thirds of adults (65 per cent) didn’t want lightning to strike twice so changed their passwords, a quarter (24 per cent) closed their account and created a new one, and 14 per cent deleted or disabled their account.

 

James Parker, manager of mobiles and broadband at moneysupermarket.com said: “It's worrying to know some people do not act when they have been the victim of a hacker.. People need to take hacking seriously and follow advice to safeguard themselves against attempts to access their account and personal information.

 

“Social networking sites have become a normal part of people’s everyday lives but it is important to remember that hundreds of people could have access to your private details, especially if your email address is linked to both your public profile and then used for things like internet banking.

 

“However it seems people not only need to be wary of strangers trying to access their accounts but also the people closest to them like their family, friends or partners. Our research shows that almost a fifth of people (18 per cent) use the same password for all their accounts, I'd advise people to change this habit if they want to keep their private lives private."

 

Methodology:

 

Opinium Research carried out an online poll of 2,008 British adults from Friday 21st to Tuesday

25th August 2009.

 

Source: www.moneysupermarket.com

 

********************************

Get Netimperative updates on Twitter

 

Netimperative Newsletters- Are you missing out?

Subscribe to our FREE newsletters here:

E-mail address:


Daily
Weekly
Search Marketing
Events
Publishing & Media

Send as:
Text
HTML

Alternatively, click here to unsubscribe

Document Actions
Subscribe to Netimperative Newsletters

Email address:


Daily
Weekly
Search Marketing
Events
Publishing & Media

Send as:
Text
HTML

Alternatively, click here to unsubscribe

Digital Training Academy
Digital Training Academy
Essential skills for today's marketers: boost your team's results with customised advanced digital marketing coaching from world class trainers at the Academy.
Mail our academy managers Ask our tutors for more
Full details here...
Digital marketing audits
Digital Training Academy

Getting the best ROI from your websites, emails and online ads? Sure?

Our digital marketing audits review your current and planned campaigns to find ways of cutting budgets without cutting impacts.

Mail our academy managers Ask for more
Full details here...
 
Digital events
Latest polls
Mobile ad networks
Apple's iAds Vs Google's AdMob- which do you think will be most succesful in the long term?



Votes : 114
Comment
Right to reply: The New Twitter – a sticky, revenue-rich service that blitzes the third-party apps
Twitter is now a 'destination website' and that means it is gunning for Facebook, but cleverly avoiding a direct dogfight. It’s more an information network than a social network and so is offering much, much more. Tanya Goodin, CEO of search and social conversion agency Tamar comments…
Sep 16, 2010
Right to reply: ‘Instant Search’– Google giveth then taketh away
Google has just announced its “streaming search” service, Google Instant, is coming out of limited Beta testing and going live for all users. According to Adam Bunn, Head of Search at leading independent search and social marketing agency Greenlight, when it comes to search engine optimisation campaigns (SEO), some websites may now suffer a drop in traffic.
Sep 10, 2010
Guest comment: No rival to the SMS text exists in the market today
SMS is the obvious “lowest common denominator” mobile marketing solution... yet critics still talk about apps and website and vouchers. Darren Daws, Managing Director at Txtlocal argues why SMS is still the best mobile marketing medium, even on smartphones.
Aug 04, 2010
All subject items…